Freelancer profile translated to English.
Back to original languageAbout Illyess
đ đ Traffic Manager - Expert Google Ads and Meta Adsfrom Havas, GroupM, Dentsu.
đ Google Ads and Meta (Facebook) Partner, I intervene to manage and optimize your customer acquisition or lead generation (prospects) through your Google Ads, Social, or Display campaigns.
I acquired my media expertise by working within the largest agencies on the market: Havas, WPP, Dentsu...
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Google Ads Partner
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Lead Generation Specialist
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Google Ads Expert (Search, Display, Shopping, Youtube, Performance Max)
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+ 6 years of experience in Digital Marketing (agency and client-side)
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Google Ads and Facebook/Meta Ads Certifications
đŻAnd some examples of results obtained on Google with my clients:
- For an e-commerce, ROI increase of +72% (monthly budget of âŹ80k)
- For this same client, development of a new Google Ads account structure allowing them to double their number of monthly **new customers**.
- For an energy renovation company in lead generation,reduction of cost per lead by 75%(monthly budget of âŹ150k)
đ Contact me to discuss your project and your business!
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km), Paris (up to 50km), Lyon (up to 50km), Thionville (up to 50km)
Experience
- DentsuAdvertising Strategy ConsultantCONSULTING AND AUDITSMay 2019 - December 2020 (1 year and 7 months)Paris, FranceMedia strategy consulting (digital and multi-media) for accounts:KFC, Bosch, Government (Santé Publique France, Institut National du Cancer)
- GroupMDigital Performance ConsultantCONSULTING AND AUDITSFebruary 2018 - Today (8 years and 4 months)Neuilly-sur-Seine, FrancePortfolio: Cetelem, Huawei, Ikea, Marie, St HubertPlatforms: Google Ads, Bing Ads, Amazon Ads, DV360, Search Ads 360Objectives: eCommerce, Lead Generation, Brand Awareness- Creation, restructuring, and audit of Google Ads campaigns- Daily management and optimization of campaigns in my portfolio: bid management, keywords, ads, performance analysis, budget allocation, etc.- Creation of regular reporting and summaries
- Havas Media FranceDigital and Multi-Media Media ConsultantCONSULTING AND AUDITSJanuary 2017 - February 2018 (1 year and 1 month)Paris, FranceMedia Consultant for a top French advertiser: Orange France.- Design of strategy and campaign reviews- Management and monitoring of digital campaigns (display/programmatic/mobile)- Management and monitoring of multi-media campaigns (TV, Radio, Press, OOH...)
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Education
- Master in Digital Marketing and e-businessINSEEC2018Marketing Ă la performance, SEA, Big Data, e-commerce...
- Google Ads (Adwords) CertificationGoogle2017Certification Google Ads Search (7525339) & Display (7141061)