Freelancer profile translated to English.
Back to original languageAbout Ilies
I am an e-reputation and digital strategy consultant specialized for players in the hospitality and lifestyle sectors.
Restaurants, hotels, bars, lifestyle brands. By combining manual analysis and AI tools, I reviewyour entire digital presence in 48 hoursand provide you with a structured report, directly usable by your teams.
What the audit covers:
- Google Business Profile Analysis (rating, volume of reviews, responses, categories, photos)
- Review of industry platforms: TripAdvisor, TheFork, Booking depending on your activity
- Social media audit: Instagram, Facebook - frequency, engagement, consistency
- Analysis of negative reviews and overall sentiment - Quick benchmark against 2-3 direct competitors
- Prioritized action plan with identified quick wins - KPIs to track with alert thresholds
The deliverable:
- A 15 to 20-page structured report with actionable recommendations ranked by priority.
- A 30-minute video debrief included.
My references include hotel/event/restaurant/lifestyle establishments across Europe (Club Med, Chateauform). Each audit is custom-made; no generic templates.
French
Native or bilingual
English
Native or bilingual
Remote only
Primarily works remotely
Experience
- IMH Digital ServicesFounder - Digital Transformation & Reputation StrategistCONSULTING AND AUDITSApril 2026 - Today (2 months)Paris, FranceI help demanding brands transform their digital presence into an emotional and strategic growth lever.My expertise at your service for your image:✨ Corporate Standards: The rigor of large groups (Orange, ADP, SPIE) applied to your major projects.🌍 Hospitality Signature: An obsession with detail and excellence acquired internationally (Club Med, Chateauform').🤖 AI Vanguard: An online presence enhanced by artificial intelligence for performance without compromising on emotion.
- CHATEAUFORM'Social Media ManagerHOSPITALITYOctober 2025 - February 2026 (4 months)Paris, France
- Social Media Strategy Overhaul → clarification of editorial pillars, standardization of formats, cross-platform consistency
- Implementation of a social calendar: coordination with Communication, HR, CSR, and 80 European network Maisons.
- Creation of videos, field reports, interviews, and premium content aligned with the new brand identity
- Club MedContent & Communication CoordinatorHOSPITALITYMarch 2023 - January 2024 (10 months)Marrakech, Morocco
- Management of the entire digital presence in resort: social media, e-reputation, sales channels, digital signage, and internal communication.
- Driving the digital transformation of product and service sales channels: updating prices, ensuring offer compliance, and optimizing on-site purchasing journeys.
- Production and management of digital and print content adapted to Club Med brand standards — in an international and multilingual environment.
- Management of the resort's e-reputation and social media: moderation, responding to reviews, community engagement, and regular reporting.
- Liaison between field teams, local management, and group standards to ensure resort communication consistency.
Recommendations
Be the first to recommend Ilies
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Master in Strategic Communication & Social MediaInstitut de l'Internet et du Multimédia (IIM)2022Master
- Bachelor in Digital Project ManagementInstitut de l'Internet et du Multimédia (IIM)Bachelor Chef de Projet Digital
Certifications
- Google Professional AIGoogle2026