About Iliass
French
Native or bilingual
Italian
Native or bilingual
English
Conversational
Experience
- EvolizTraffic ManagerBANKING AND INSURANCEJanuary 2026 - Today (5 months)Toulon, FranceAds Strategy (SEA/SMA): Creation, deployment, and daily monitoring of advertising campaigns to maximize lead generation.SEO & Semantic Cocon: Optimization of natural referencing through technical page structure and netlinking.Event Tracking: Implementation of tracking plans to precisely analyze user journeys and friction points.Performance Analysis: Rigorous monitoring of key performance indicators (KPIs) and real-time strategy adjustments.
- DATABIZData MarketingRETAIL (SMALL BUSINESS)April 2025 - August 2025 (4 months)Lyon, FranceAnalysis and optimization of Google Ads campaigns. Analysis of natural referencing (SEO) and web page performance. Writing SEO-optimized content for search engines. Creation and optimization of conversion-oriented web pages. Design of interactive quizzes for lead generation. Implementation of marketing automation workflows. Analysis of marketing data and improvement of online visibility. Coordination between content, data, and automation.
- Territoires BrandingDigital Communication AssistantFASHION AND COSMETICSJanuary 2024 - May 2024 (3 months)Toulon, FranceAnalysis of social media and digital campaign performance. Optimization of multichannel digital strategy (emailing, online advertising). Creation of visual content for digital marketing. Management and optimization of targeted advertising campaigns. Implementation of competitive and sector intelligence. Improvement of user experience (UX) and user interface (UI). Optimization of performance and conversion-oriented websites.
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Education
- Master Data AnalystUniversity of ToulonActuellement en Master, je me spécialise dans l'exploitation de la donnée de masse. Je maîtrise le SQL, les statistiques et la visualisation de données. Bénéfice pour vous : Le Growth Hacking sans Data n'est que de l'improvisation. Je mets en place un tracking rigoureux (GA4, GTM) et je crée des dashboards pour piloter votre croissance sur la base de chiffres réels, pas d'intuitions.
- L3 Information, Communication and Digital CreationUniversity of Toulon2024Cette licence m'a permis de maîtriser les rouages du Marketing et du SEO. J'y ai appris l'importance du message, de la psychologie utilisateur et de la visibilité organique. Bénéfice pour vous : Je crée des contenus qui plaisent à Google (SEO) mais surtout qui convertissent vos prospects. Je sais structurer un tunnel de vente cohérent et persuasif.