Ikrame Moutaoukil

Creation and management of an e-commerce brand, with an SEO strategy applied in real conditions. Concrete result: +167% impressions and +109% organic clicks in 6 months (Google Search Console).

It is this operational experience - building and ranking one's own online store - that now fuels the technical and data-driven approach of Atelier Référencement.

Support for VSEs, SMEs, and freelancers in two complementary areas: natural referencing (SEO) and website creation (showcase and e-commerce).

Method: each project starts with a complete technical audit (indexing, loading speed, structure), followed by a referencing strategy based on real data rather than trends.

Concrete result: on an e-commerce project supported, +60% organic traffic in 3 months.

Skills used: technical SEO audit, keyword strategy, on-page optimization, site creation (React, WordPress), performance monitoring (Google Search Console, Analytics).

Co-founder and CEO of a Moroccan artisanal decoration brand, from its creation to its development. Complete management of the business: product sourcing, online store, commercial strategy...

It was a disappointing experience with an external service provider for the web part that marked a turning point: faced with unsatisfactory results, we chose to take back control of the site and referencing with a new agency, working in close collaboration with them on SEO optimization and content creation (blog, product pages).

This immersion revealed a real interest in referencing and the technical structuring of a site - the spark that led me, a few years later, to make it my profession with Atelier Référencement.