Freelancer profile translated to English.
Back to original languageAbout Iker
I am a specialist in Google Ads, SEO, and lead generation for service businesses.
My focus is on something very specific: getting real clients, not just traffic.
I primarily work with companies that need to capture qualified leads through forms, calls, or online bookings, developing campaigns and structures focused on conversion.
Over the last few years, I have worked in various sectors such as:
• Transportation and taxis
• Professional firms and lawyers
• Financial services
• Local businesses
• E-commerce and corporate websites
In these projects, I combine three key elements to achieve results:
- Google Ads
Creation and optimization of campaigns focused on lead generation, working on keyword structure, ads, targeting, and cost-per-contact optimization.
- SEO
Optimization of organic positioning to improve visibility and attract qualified traffic from search engines.
- Landing pages and optimized websites
Design of conversion-oriented pages primarily using WordPress, developing both corporate websites and e-commerce with WooCommerce, always with a clear focus on customer acquisition.
One of my advantages is that I can handle the entire lead generation system:
• Google Ads campaigns
• SEO optimization
• WordPress website design
• Landing page development
• E-commerce with WooCommerce
• Forms and conversion optimization
This allows for the construction of much more effective lead generation structures than when each part is managed separately.
My way of working is clear, direct, and results-oriented, seeking campaigns and projects that generate real and sustainable business over time.
If you need to improve customer acquisition through Google Ads, SEO, WordPress, or landing pages, I will be happy to analyze your project and see how we can develop an effective strategy.
Spanish
Native or bilingual
English
Conversational
Basque
Native or bilingual
Can work on-site
San Sebastián (up to 50km)
Experience
- Bostnan: Agencia Comunicación EstratégicaWeb Developer and Landing PagesDIGITAL AND ITNovember 2019 - Today (6 years and 8 months)San Sebastián, SpainCreation and design of web pages and landing pages for the company.
- Iker Garmendia AldanondoSenior Web DeveloperApril 2018 - Today (8 years and 4 months)Complete design and development of a WordPress website with a responsive and SEO-optimized approach.Integration of forms, legal pages, Google Analytics, Search Console, and Google Ads.Positioning with tools like DinoRank, conducting keyword research, on-page optimization, and strategic content writing.Additionally, a Google Ads SEM campaign was launched, targeted to capture potential clients from day one, with conversion tracking and continuous optimization.
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Education
- Higher Technician in Cross-Platform Application DevelopmentA.E.G. Donostia-SS.1994Sistemas informáticos. Bases de Datos. Programación. Lenguajes de marcas y sistemas de gestión de información. Entornos de desarrollo. Acceso a datos. Desarrollo de interfaces. Programación multimedia y dispositivos móviles. Programación de servicios y procesos. Sistemas de gestión empresarial. Proyecto de desarrollo de aplicaciones multiplataforma. Formación y orientación laboral. Empresa e iniciativa emprendedora. Formación en centros de trabajo.
- WebmasterÁrea (602 h). Donostia-SS2008FORMACIÓN PARA AUTOGESTIONAR TU WEB WORDPRESS 1 / Conocimiento de WordPress a fondo 2 / Aprender a modificar y añadir contenido, textos e imágenes de la web. 3 / Aprender a crear nuevas entradas de blog. 4 / Aprender a hacer el mantenimiento regular de software, actualización de WordPress, theme y plugins y mantenimiento de base de datos. 5 / Photoshop. 6 / Autogestión de la optimización de la web para posicionamiento en Google – SE. 7 / Autogestión de campañas de e-mail marketing – newsletter 8 / SEM de forma experta (marketing en la red) FORMACIÓN PARA AUTOGESTIONAR TU E-COMMERCE / TIENDA ONLINE WORDPRESS + WOOCOMMERCE 1 / WordPress + WooCommerce en profundidad 2 / Aprender a modificar y añadir contenido, textos e imágenes de la web. 3 / Aprender a crear y modificar productos. 4 / Aprender a gestionar los pedidos de las tienda. 5 / Aprender a crear nuevas entradas de blog. 6 / Aprender a hacer el mantenimiento regular de software, actualización de WordPress, theme y plugins y mantenimiento de base de datos. 7 / Photoshop Avanzado 8 / Autogestión de la optimización de la web para posicionamiento en Google – SE. 9 / Autogestión de campañas de e-mail marketing – newsletter 10 / Publicidad SEM de forma experta (marketing en la red)