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Ihsan Ul HaqIU

Ihsan Ul Haq

Digital Marketing Specialist

€114/day
Riyadh, SA
0-2 years

Average response time: 1 hour

About Ihsan

I like fixing things that are quietly broken. A dashboard that doesn't add up. A campaign spending money in the wrong direction. A website that says one thing while the warehouse is doing another.

That's mostly what my work has been.
Running paid campaigns across Meta, TikTok, Google, and Snapchat. Building and cleaning up reporting in Power BI and Excel until the numbers actually tell the truth. Managing an e-commerce storefront where inventory and the site had to match, every single day, or the whole thing fell apart.

I studied business with a focus on marketing, but most of what I know came from sitting with real data and real problems. A logistics company's fleet costs that didn't add up. A bedding brand's marketing that needed a full audit before it needed a new ad. A pastry business trying to figure out why growth had stalled.

Looking for a team that wants someone who checks the work twice and says what's actually true, not what sounds good in a report.
  • English

    Fluent

  • Arabic

    Basic

  • Pashto

    Native or bilingual

  • Urdu

    Native or bilingual

Can work on-site
Riyadh (up to 50km)

Experience

  • Bailasan Grove Co.,
    Digital Marketing Specialist
    May 2025 - July 2025 (2 months)
    Riyadh Saudi Arabia
    • Built ad accounts and campaigns from scratch across Meta, TikTok, Google, and Snapchat, coordinating with design and tech to get everything live within two weeks.
    • Tracked CTR, CPC, ROAS, and conversions daily through GA4 and platform dashboards, adjusting bids and budgets in real time.
    • Found and fixed a duplicate tracking tag in Google Tag Manager that was double counting conversions, correcting the data before it skewed budget decisions.
    • Ran structured A/B tests on audiences and landing pages every two weeks. One campaign hit a 31% CTR.
    • Built the company's first Shopify store end to end, including payment gateway setup and SEO-optimised product listings.
    • Managed campaign budgets and reported performance against targets to stakeholders, keeping the numbers accurate and on schedule.
  • Whims Delivery Services,
    Junior Admin & Accounts Assistant
    April 2025 - Today (1 year and 4 months)
    Abu Dhabi - United Arab Emirates
    • - Track and reconcile payment and delivery data across 95+ client accounts, catching mismatches before they reach monthly reports.
    • - Build and maintain a Power BI dashboard reporting on delivery volume, expenses, and revenue.
    • - Turn raw transaction data into structured monthly reports for management, working to strict deadlines.
  • Kratos,
    Google Ads Assistant (Intern)
    September 2023 - November 2023 (2 months)
    • - Supported Google Ads campaign management for real estate clients, including keyword research, competitor analysis, and audience targeting.
    • - Built customer personas that shaped ad messaging across multiple markets.

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Education

  • Bachelor of Business Administration
    City University of Science & IT
    2023
    Bachelor of Business Administration
  • Forward Program
    McKinsey
    2024
    Forward Program

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