Freelancer profile translated to English.
Back to original languageAbout Hylheme
Your communication deserves more than guesswork. It deserves a strategy that delivers results.
As a Project Manager for Strategy & Communication, I help SMEs and e-commerce businesses turn their digital presence into a real growth engine.
What sets my approach apart? I'm not just a strategy consultant: I launched and managed my own online brand in 2021. Growing my social media to 14.4K followers, I experienced firsthand the challenges you face: acquisition, content creation, inventory management, conversion, and loyalty.
This hands-on experience makes all the difference: I don't offer theoretical recommendations, but solutions that actually work because I've tested them.
What I bring you concretely:
- A Social Media strategy aligned with your business objectives (not just likes).
- Content creation designed to convert, not just to please.
- Rigorous project management, with clear deliverables and met deadlines.
- Regular performance analysis to continuously adjust and optimize.
My agency experience, where I supported several client accounts with their Social Media strategy, complements this approach: I know how to adapt to various sectors and build high-performing editorial lines, whatever your market.
French
Native or bilingual
English
Conversational
Can work on-site
Paris (up to 20km)
Experience
- Aware 360Communication ManagerSOCIAL NETWORKSNovember 2024 - February 2026 (1 year and 3 months)Ivry-sur-Seine, France- Project and multi-client marketing strategy management: needs analysis, objective definition, and deliverable coordination.- Partner relationship management: identification and engagement of influencers and external providers.- Development and monitoring of editorial calendars for the entire client portfolio.- Facilitation of regular progress meetings and reporting to stakeholders.- Sectoral watch and benchmarking to guide recommendations.- Preparation and organization of photoshoots.
- Galileo Global Education.Digital TrainerAGRICULTUREOctober 2022 - December 2023 (1 year and 2 months)Lille, FranceTraining for Carrefour employees on digital transformation:- E-commerce acceleration, how to track progress and learn concepts.- Growth of Data & Retail Media activities.- Digitalization of financial services, implementation of digital tools.- Transformation of traditional operations through digital means.
- Dress With ShamsE-commerce & Entrepreneurship Project ManagerFASHION AND COSMETICSJuly 2021 - December 2024 (3 years and 5 months)Bezons, France- Complete management of an entrepreneurial project: from conception to development, including operation and continuous improvement.- SI & Digital Deployment: Implementation and administration of the Shopify CMS (site design, module integration, updates).- Definition and execution of the acquisition strategy: social media, SEO, newsletters.- Supervision of an intern team: briefing, mission tracking, skill development.- Preparation and management of photoshoots.- Coordination of external service providers (photographers, graphic designers, logistics).- Event organization: Festiculture store for mobilization and on-site animation.- Administrative, budgetary, and logistical management of the activity.
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Education
- Bachelor in Digital Project ManagementDigital Campus2022Bachelor Chef de Projet Digital
- Excel Advanced TrainingDolfi Formation2019Excel Perfectionnement