Freelancer profile translated to English.
Back to original languageAbout Hugo
UX/UI & Brand Designer since 2016, I create visual identities and digital interfaces that combine impact and consistency. I support entrepreneurs, VSEs and startups in the design of logos, graphic charters, web design, brochures or vehicle wraps, integrating an ethical and ecological sensibility when the project allows. With experience in agencies and freelance, I favor thoughtful and functional design, carrying meaning for each project.
French
Native or bilingual
English
Fluent
Can work on-site
Lyon (up to 50km), Saint-Étienne (up to 50km), Auxerre (up to 50km), Montpellier (up to 50km), Paris (up to 50km)
Experience
- Mahakah.studioUX/UI and Brand DesignerARTS AND CRAFTSMay 2022 - Today (4 years and 3 months)Lyon, FranceI support entrepreneurs, VSEs and small businesses in the creation and development of their brand identity and digital interfaces. My work includes the design of logos, graphic charters, web design, print materials, and vehicle wraps. I systematically integrate UX/UI thinking to ensure consistency and ergonomics, while paying particular attention to the ethical and ecological impact of projects.
- Internet RocketUX/UI & Web DesignerE-COMMERCEJune 2022 - December 2022 (6 months)Vienne, FranceAs a freelancer associated with Internet Rocket, I was responsible for all UX/UI and web design aspects for various clients, working directly with them to design their websites. My role combined project management and operational design responsibilities:Designing wireframes to structure the user experience and collaborate with the marketing department.Creating interactive mockups on Figma to present proposals to clients and facilitate iterations.Technical validation of projects with developers to ensure feasibility and adherence to technical constraints.Independent management of the web design part as a mini-internal service, comparable to agency experience but in freelance mode.This assignment allowed me to strengthen my UX/UI expertise, manage client projects from start to finish, and combine creativity with technical constraints in a real professional context.
- Les BarbelousCo-Manager & Artistic DirectorARTS AND CRAFTSMay 2020 - May 2022 (2 years)Lyon, FranceAs co-manager and artistic director of Les Barbelous, I held both management and creative responsibilities. I contributed to the strategic development of the company while overseeing all artistic direction:Creation and management of the brand's visual identity, including logos, graphic charters, print materials, and web design.Design and execution of various graphic projects for clients, independently and in collaboration with partners and suppliers.End-to-end management of creative projects: from conception to delivery, ensuring visual consistency and technical quality.Team management and coordination with collaborators to ensure project production and implementation.Development and implementation of branding and communication strategies to enhance brand visibility and impact.This experience allowed me to combine artistic vision, operational autonomy, and entrepreneurial management, while consolidating my UX/UI design skills for digital and print media.
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Education
- Higher Diploma in Applied Arts (DSAA), UX/UI DesignPôle Supérieur de Design • Villefontaine2016Diplôme supérieur d'arts appliqués (DSAA), Design Ux/Ui
- Bachelor's degree, industrial designECAL - Lausanne Cantonal Art School2014Bachelor's degree, design industriel