Hugo Hourdille

Looking for someone hands-on (not just theory)? I founded and grew Stepl Rugby, an e-commerce rugby equipment brand, from scratch to €1M in revenue.As a business owner, I know how to manage budgets, prioritize tasks, and understand the real constraints of a company (time, cash, profitability). I'm on both sides: I easily put myself in your shoes and propose pragmatic, ROI-oriented actions.

I apply these methods for my clients: acquisition (SEO / SMA / GEO), Shopify optimization (CRO), retention via Klaviyo (flows, newsletters, segmentation), and Make/Zapier automations to eliminate manual tasks (forms → CRM → follow-ups → reporting).

I take on few missions at a time and deliver quickly, with clear processes, handover documentation, and measurable results. Everything I implement has already been tested and validated on my e-commerce store and with my clients.