About Hugo
- 🔍 Semantic and editorial SEO audits to identify optimization areas
- 🔍 Comprehensive GEO audit
- đź§ Website optimization to improve readability, structure, and natural referencing
- đź§© SEO page design during website redesigns or evolutions
- ✍️ SEO/GEO content writing and specialized, useful articles focused on qualified traffic
- 🌱 Setting up semantic cocoons and content strategies
- 📊 SEO/GEO support to prioritize actions and structure your content
French
Native or bilingual
English
Fluent
Spanish
Fluent
Experience
- HONOTEL
On Malt
SEO/GEO Content Writing - Hôtel JoséphineHOSPITALITYApril 2026 - May 2026 (1 month)As part of this mission, I was responsible for the complete overhaul of the web content for Hôtel Joséphine.The mission included:- An immersion phase: analysis of customer reviews, study of existing content and social networks, local keyword research via Semrush;
- Writing all website pages with FAQ and meta tags (title + description);
- SEO and GEO optimization of each page (semantic structure, search intent, visibility on AI platforms: ChatGPT, Perplexity, Google AI Overviews).
- MaxiCoffeeSEO WriterE-COMMERCEJune 2024 - Today (2 years and 2 months)Mios, FranceLong-term collaboration with MaxiCoffee as an **SEO writer**, on demanding editorial projects within an e-commerce site recognized for its expertise and rich content.*Writing specialized SEO contenton product themes, uses, and buying guides;*Designing SEO editorial pages;*Optimizing existing contentto improve positioning and organic visibility;*Collaborating with internal teamson SEO best practices and the site's editorial evolution.
- G2 EDITION - LinksgardenSEO Web WritingDIGITAL AND ITOctober 2023 - Today (2 years and 10 months)Caen, FranceCollaboration witha leader in netlinkingand organic visibility, on SEO projects involvinglarge corporate clients.*Onsite SEO content writingintegrated into organic visibility strategies;
- Production of high-value-added content, aligned withsemantic challenges and search intent;
- **Writing offsite articles dedicated to netlinking**, published on high-audience media;
- Adaptation of content to the editorial and SEO requirements of large corporate clients (Stellantis, Hub One, Cardif...).
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Education
- AES Bachelor's DegreeUniversity of Pau and Pays de l'Adour2022Formation juridique, économique et sociale.
- Master's in Commercial ManagementInseec Bordeaux2024Management, gestion budgétaire, communication, marketing, marketing digital