Freelancer profile translated to English.
Back to original languageAbout Hugo
I am not just a Product Manager; I act as an entrepreneur within your teams.
Specializing in **B2C Growth**, I work on web and mobile apps to design retention loops, maximize perceived value, and optimize your sales funnel.
From launching an MVP "from scratch" to optimizing existing funnels, I translate your business objectives into concrete growth levers.
Some key results:
đ Voodoo (Wizz): +33% MRR by designing new engagement features (Discover, Profile Visitors) based on social psychology.
đŻ Prose: +34% conversion on the sales funnel through a strict methodology of A/B testing, cohort analysis, and friction reduction.
đŠ Synaxe: Launch of a B2B SaaS "from scratch" generating âŹ250k ARR post-launch.
đ§ Why work with me?
Founder Mindset: I align with your business vision to translate it into an agile and actionable experimentation roadmap.
Funnel Management& Data-Driven: From ideation to Go-To-Market, I manage your key KPIs (activation, retention, engagement) with simple, measurable solutions focused on the "Aha!" moment.
Do you have a product to launch or an offer to structure?
Let's talk today! đ©
English
Native or bilingual
French
Native or bilingual
Spanish
Conversational
Can work on-site
Paris (up to 50km)
Experience
- Helix GrowthB2C Growth Consultant | Funnel Management, Engagement, Activation, Retention, MonetizationCONSULTING AND AUDITSJune 2026 - Today (2 months)Paris, FranceI optimize sales funnels, engagement, activation, retention, and growth strategy for web and mobile apps.â±ïž Reduce "time-to-value": Deliver key product value as quickly as possible.đŻ Accelerate the "Aha!" moment: Guide B2C users towards their first psychological win.đ Habit-Loop Engineering: Create retention loops to anchor daily usage.đ° Funnel Management & Monetization: Guide the user smoothly and logically towards the paid offering.
- Persé BeautyProduct Owner/Product Manager Acquisition & ConversionE-COMMERCEOctober 2025 - April 2026 (6 months)Paris, FranceOn the Acquisition & Conversion squad, I led a team of 6 tech professionals (4 front-end + 2 back-end), in direct communication with stakeholders based in New York.
- Launched A/B tests in North America (Canada/USA)
- Improved reassurance within the consultation (onboarding)
- Co-created the roadmap with stakeholders
- Managed the tech team
Results:â +34% conversion on the onboarding funnel ("Online Consultation")â +12% average conversion on landing pages after various revampsâ $22M/month generated - VoodooProduct Manager Retention @WizzSOCIAL NETWORKSApril 2025 - September 2025 (5 months)Paris, FranceWizz is a social mobile application for Gen Z (Top 20 downloads in the US). As a Product Manager, I contributed to increasing user engagement and retention.
- Launched a feature that increased retention by 2 points.
- 1 to 3 features delivered in MVP per week
- Discovery: surveys (Gform), data (Mixpanel), A/B tests in various countries
- AI: Wrote PRDs using ChatGPT, market analysis using Anthropic
Results:â +2 points on overall retentionâ +33% MRRâ 1 million MAUâ $4 million/month
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Education
- Master - Grande ĂcoleKEDGE2019
- Full Stack Developer CertificationLa Capsule2020