You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Hugo B.HB

Hugo B.

Supermalter

Product Manager Web | Mobile/E-commerce

€650/day
5 projects
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
Back to original language

About Hugo

🚀 I'm not just a Product Manager; I act as an entrepreneur within your teams.

Having experienced different industries in both web (e-commerce) and mobile (app), I've built experience that allows me to launch an MVP as well as optimize existing funnels.

For example:
- **At Voodoo**: I identified several retention opportunities by integrating a feature that encouraged user interaction. Then I launched a test that confirmed the impact before scaling it.
- **At Prose**: I increased sales funnel conversion by 34% by optimizing friction points. To do this, I used a methodology based on A/B testing and cohort analysis.
- **At Synaxe**: I launched an air logistics SaaS "from scratch" that generated €250k ARR post-launch.

Whether internally or freelance, I take initiative as if it were my own product because that's how value is created.

Why work with me?
✅ I think like a founder: I align with your business objectives and translate your vision into an actionable roadmap.

✅ I prioritize impact: from ideation to go-to-market, including user testing. I oversee experiments to derive growth levers.

✅ I grow your KPIs: retention, conversion, engagement with simple and measurable solutions. I have a data-driven approach focused on achieving concrete objectives (OKRs).

✅ I benchmark the market: I study the competition to find unique solutions that present untapped growth opportunities. I draw inspiration and adapt ideas to your needs.

Do you have a product to launch or to make take off?

Let's talk about it today! 📩
  • English

    Native or bilingual

  • French

    Native or bilingual

  • Spanish

    Conversational

Can work on-site
Paris (up to 50km)

Experience

  • Persé Beauty
    Product Acquisition & Conversion
    E-COMMERCE
    October 2025 - April 2026 (6 months)
    Paris, France
    In the Acquisition & Conversion squad, I led a team of 6 tech professionals (4 front-end + 2 back-end), in direct contact with stakeholders based in New York.
    • Launched A/B tests in North America (Canada/USA)
    • Improved reassurance within the consultation (onboarding)
    • Co-built the roadmap with stakeholders
    • Managed the tech team
    Results:
    ✅ +34% CVR on the onboarding funnel (Consultation)
    ✅ +$20M/month
    Conversion Funnel E-commerce Data Analysis A/B Test Product Roadmap
  • Voodoo
    Product Manager Retention @Wizz
    SOCIAL NETWORKS
    April 2025 - September 2025 (5 months)
    Paris, France
    Wizz is a social mobile application for Gen Z (Top 20 downloads in the US). As a Product Manager, I contributed to increasing user engagement and retention.
    • Launched a feature that increased retention by 2 points.
    • 1 to 3 features delivered in MVP per week
    • Discovery: surveys (Gform), data (Mixpanel), A/B tests in different countries
    • AI: Writing PRDs via ChatGPT, market analysis via Anthropic

    Results:
    ✅ 1 million MAU
    ✅ $4 million/month
    Mixpanel User Experience Design Mobile Application Mobile Development A/B Test
  • Synaxe
    Product Manager
    AVIATION AND AEROSPACE
    July 2024 - April 2025 (9 months)
    Paris, France
    As a Product Manager at Synaxe, I led the development of 3 SaaS products in the industrial and aeronautical sectors:
    • Dune: a platform for tracking logistics flows in quarries, consisting of 2 products: a web SaaS for daily management and a mobile app for field tracking.
    • Aircharge: Launch of an ERP for managing aircraft refueling (CDG, ORY). Aircharge consists of products: a web SaaS for dispatch management and a mobile/tablet app for field tracking.
    • SDemat: Solution for tracking delivery notes
    • AI: automation of user story writing via ChatGPT + prototype creation via Lovable

    • +25% increase in the technical team's velocity
    • €250k ARR generated
    • +5% increase in customer satisfaction
    Figma Product Roadmap Hotjar Scrum Mobile Application

Reviews

5.0

Out of 2 ratings

R

Ricardo

Heineken Global

Reviewed on 7/29/2022

Hugo is a great team player that is able to motivate the entire devops team and think strategically around the product backlog/roadmap. It was a great pleasure working with Hugo, very nice communication and commitment to the project. I strongly recommend him to help building digital product as he brings a wide range of skills from product design, product management, UX/UI, workflows, etc. that are key in building MVPs and scaling solutions.

Hugo has chosen to hide 1 review

1 written review is private.

Recommendations

Julien V.JV
Lucas S.LS
FU
Julien V. and 2 other people have recommended Hugo

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • Master - Grande École
    KEDGE
    2019
  • Full Stack Developer Certification
    La Capsule
    2020

Skill set

Categories