About Hugo
French
Native or bilingual
English
Native or bilingual
Spanish
Conversational
Experience
- Hatlas TravelSocial Media ManagerTRAVEL AND TOURISMMarch 2020 - July 2020 (4 months)- Instagram: Creation, planning, and moderation of 4 posts per week + 2 stories/week.- Instagram page growth: 29k followers -> 41k in 4 months- Implementation of a lead generation strategy to the website- Community engagement: Interactions, reposts in stories, replies to comments, messages- Facebook Ads configuration: Visibility and conversion objectives, community growth.- Weekly performance tracking report for posts.- Definition of an editorial line in line with the company's values and target audience (Tone used, strategic keywords, hashtags, content type, etc.).
- Naga Putih KonsultingBrand Communication Strategy & Community Management - InternCONSULTING AND AUDITSJanuary 2019 - June 2019 (5 months)Sanur, Indonesia✅ • Social Media Management:- Animation and management of social media for 6 clients.- Qualified prospect acquisition actions (segmentation done on a case-by-case basis).- Boosting page visibility: Gain in followers, better ranking in Instagram and Facebook suggestions.- Photo & video shooting, photo editing, and video editing.✅ • Web Project Management:- Management of a graphic design team for visual project creation (Photoshop, InDesign): Sales brochures, menus, catalogs, presentations, business cards.- Creation and sending of newsletters.✅ • E-marketing:- SEO Optimization- Organization of paid campaigns on Facebook (Facebook Ads Manager).- Analysis of marketing data and performance (Google Analytics, Facebook Pixel).- Competitive intelligence.
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Education
- DUT Techniques de Commercialisation (University Diploma in Technology in Marketing Techniques)IUT - Nice Côte-d'Azur20192 ans d'introduction au métier du commerce. Toutes les disciplines les plus importantes ont été abordé: Négociation, Communication, Marketing, Comptabilité, Droit, Distribution, Stratégie, ...
- University Exchange - Digital Marketing SpecializationFerris State University - United States2020Durant cette année, j'ai pu apprendre à: - Mener des campagne marketing digital - Gérer une e-reputation pour des comptes professionnels - Utiliser les techniques de référencement google (SEO, SEA) - Comprendre les algorithmes Google, Facebook et comment en tirer profit. - Comprendre l'importance et savoir utiliser la big data efficacement. Des cours très pragmatiques et enrichissant qui m'ont permis ensuite d'en tirer profit pour mes pages Instagram.
Certifications
- TOEFL79 / 1202019
- TOEIC830 / 9902020