About Henri
French
Native or bilingual
English
Fluent
Experience
- Inbound Value - Agence d'Inbound MarketingTraffic ManagerAugust 2021 - Today (5 years)Paris, France• Management of SEA and SMO campaigns: Google Ads, LinkedIn Ads, Facebook Ads• Implementation of scripts/tracking (GTM)• Management of online CRO optimizations• Budget management and identification of campaign optimization opportunities• Implementation of analytics dashboards• Management of B2B lead acquisition strategy• Implementation of growth hacking levers and methods
- Inbound Value - Agence d'Inbound MarketingGrowth MarketerAugust 2021 - December 2021 (4 months)
- Alternants de demainCo-Founder & CMOOctober 2018 - January 2021 (2 years and 3 months)Île-de-France, France• Development of B2B and B2C marketing strategy• Creation of media content• Implementation of scraping tools• Analysis of results (KPIs) and profitability• Implementation of web analytics tools• Organization and planning of short, medium, and long-term campaigns
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Education
- Digital Marketing ExpertOreegami Academy2021Expert Marketing Digital
- Master II, "Insurance Manager", InsuranceESA - School of Insurance2018Master II, "Manager de l'assurance", Assurance
Certifications
- Certification in Creating Content and Ads on LinkedInLinkedIn2023
- Google Ads for Search Network AdvertisingGoogle2021