About Héloïse
English
Conversational
German
Conversational
French
Native or bilingual
Experience
- Studio DriveSenior Video Project ManagerSOCIAL NETWORKSApril 2021 - Today (5 years and 2 months)Lyon, France> Analysis of client briefs, writing of scoping documents> Project management and monitoring: preparation of internal briefs, creative briefs, schedule preparation and monitoring, correction rounds and budget tracking, resource booking and planning> Quality control of deliverables> Daily interface with clients (worklists, rounds, deliveries, reports)> Management and monitoring of production (shooting) with external partners > Gross margin financial monitoring> Participation in recommendations (market research, planning, budget)> Recruitment and supervision of interns and apprentices
- agence À SuivreDigital Project ManagerOctober 2020 - April 2021 (6 months)Lyon, France• Web project management (brief taking, client request analysis, planning definition, meeting facilitation, risk analysis…)• Production monitoring• Social Media management: social media strategy implementation, planning writing, reporting, creative briefs• Webmastering & multimedia content production• Natural referencing (SEO)• Audience analysis• Email campaign launch• Implementation of dedicated campaigns (Oscar l'Agence): Real estate promotion• Technological watch
- 1ère PositionContent and Community ManagerAugust 2019 - October 2020 (1 year and 2 months)1 Espl. François Mitterrand, 69002 Lyon, FranceSocial Media (50%):- Social media and blog management- Creating content optimized for each platform: Facebook, Twitter, LinkedIn, Pinterest, Instagram.- Managing the publication calendar/scheduling- Campaign reporting / Monitoring campaign and content performance.- Defining social media strategies- Working with the artistic team (graphic designers) Content Manager (40%):- Defining the content creation strategy: identifying communication opportunities, identifying topics to address- Implementing the content distribution strategy across various channels- Writing content (blog, category, magazine, white paper)- SEO Optimization Pre-sales support (10%):- Defining creative, editorial, and social media recommendations- Presenting projects to clients
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Education
- Master 2 Digital Strategies, Strategic Planning, and Brand Content, Study of Communication and MediaSup de Pub - Groupe INSEEC2019Master 2 Stratégies Digitales, Planning Stratégique et Brand Content, Étude de la communication et des médias
- Master 1 Digital Marketing and Communication, 360° Communication, Digital Communication, Digital MarketingSup de Pub - Groupe INSEEC2018Master 1 Marketing Digital et de Communication , Communication 360°, Communication digitale, Maketing digital