Freelancer profile translated to English.
Back to original languageAbout Hélène
Digital Communication & Communication Strategy Consultant
Freelance digital communication and communication strategy consultant, I help companies and brands in designing impactful strategies and deploying campaigns that enhance their visibility, image, and engagement.
My role is to transform creative ideas into structured and high-performing communication strategies, capable of making a brand emerge in a competitive digital environment.
With several years of experience in communication, branding, and digital marketing, I help my clients develop a consistent and differentiating presence.
🚀 What I can bring you
- Development of digital communication strategies
- Brand image and positioning development
- Creation and management of communication campaigns
- Optimization of visibility and engagement on social networks
- Structuring of a brand's overall communication
My approach combines creativity, strategy, and performance, with a clear objective: to create communication actions that generate measurable results.
🎯 My vision
Every brand has a unique identity and story.
My job is to translate this identity into clear, coherent, and memorable messages that capture attention and create a real connection with your audience.
🌍 Work environment
Based between Strasbourg and Biarritz, I collaborate with companies throughout France and remotely worldwide.
I also work in international environments thanks to my fluent English, which allows me to support multicultural projects and teams.
📩 Available for missions in digital communication, communication strategy, and brand image development.
Let's discuss your project 😊
Daily rate varies depending on missions
French
Native or bilingual
English
Native or bilingual
Spanish
Fluent
Can work on-site
Strasbourg (up to 50km), Biarritz (up to 50km), Lille (up to 50km), Bordeaux (up to 50km), Toulouse (up to 50km)
Experience
- Ebra Médias AlsaceMarketing Project ManagerPRESS AND MEDIASeptember 2022 - December 2024 (2 years and 4 months)Strasbourg, France- Commercial offer development strategy and support for the sales force through sales support tools- Digital and relational marketing- Internal communication- External communication: enhancing the company's image and reputation through content creation and community management- Value proposition and communication with the Events department- Market research to analyze consumer habits and expectations
- Groupe FHBCommunication ManagerMarch 2020 - June 2022 (2 years and 3 months)Strasbourg, France- Creation, definition, and deployment of the communication strategy in all establishments (12 restaurants/bars)- Management of a multidisciplinary team (5 people)- Management and development of social media and websites (showcase and e-commerce sites)- Deployment and improvement of the visibility and brand image of the establishments- Total management of communication & marketing for all establishments (menus & menu covers, storefronts, signage, video & photo content, etc.)
- WemanityCommunication and Marketing ManagerNovember 2017 - November 2019 (2 years)Brussels, Belgium- Definition and deployment of internal/external strategy- Management of internal events, seminars (500 people over 3 days)- Management of external events (Trade shows, Spark The Change, Meetups, press conferences, etc.)- Internal communications (events, newsletter, feedback, etc.) & external communications (conferences, press relations, etc.)- Social media management & website redesigns
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Education
- Master Grande Ecole, Social Media & Interactive Management, Social Media & Interactive Management, Social Media & Interactive ManagementGroupe ESC Troyes2015Master Grande Ecole, Social Media & Interactive Management, Social Media & Interactive Management, Social Media & Interactive Management
- Bachelor of Science in MarketingUniversidad de Palermo2013Master's degree, Marketing, Marketing, Marketing