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Hélène RebuffatHR

Hélène Rebuffat

Paid Ads & Fundraising Expert

€560/day
Bruxelles, BE
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Hélène

Over 10 years of experience in digital marketing. My main asset? I'm a Swiss Army knife, mastering both the strategic and operational sides.

I am recognized by my colleagues as pragmatic, smiling, and solution-oriented. I focus on implementing digital strategies that generate concrete results. I specialize indigital marketingand more specifically in "**paid media**" (Meta, LinkedIn, SEA...), **lead generation**, **email automation**, and **website optimization (UX)**. I am also skilled in copywriting and social media. Finally, I have experience in fundraising.

I love taking on challenges and bring a creative and energetic touch to every project, while being reliable and autonomous.
  • French

    Native or bilingual

  • English

    Fluent

  • Dutch

    Conversational

Remote only
Primarily works remotely

Experience

  • Self-Employed
    SOCIAL MEDIA, SEO & SEA CONSULTANT
    January 2019 - Today (7 years and 5 months)
    Bruxelles, Belgium
    Assisting various SMEs (real estate, associations, food e-shops, etc.) in increasing their online sales by conducting audits of their digital activities. Responsible for managing social media channels, both organic and paid, to enhance brand visibility and engagement. Driving growth in both organic and paid traffic through SEO and SEA strategies. Monitoring performance metrics to ensure continuous optimization and improved results.
  • Triodos Bank
    DIGITAL GROWTH EXPERT
    February 2021 - February 2025 (4 years)
    Belgium
    Responsible for defining and executing digital strategies, with a focus on customer acquisition and growth marketing. Define and operate paid advertising campaigns (across multiple platforms) and automated email journeys to drive new customer acquisition and retention. Success is measured through tracking and analyzing key KPIs, ensuring data driven adjustments are made to improve outcomes. Additionally, responsible for managing the website and mobile app content with a focus on UX.
  • GRENPEACE BELGIUM
    TRAFFIC MANAGER & ENGAGEMENT SPECIALIST
    January 2018 - January 2021 (3 years)
    Belgium
    Responsible of the leads generation program. Responsible for planning, running & monitoring the digital campaigns & projects (SEA, Social Media Advertising, SEO). Project manager for the website refactoring.

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Education

  • MASTER IN INTERNATIONAL MANAGEMENT BACHELOR IN BUSINESS ADMINISTRATION
    MASTER IN INTERNATIONAL MANAGEMENT BACHELOR IN BUSINESS ADMINISTRATION
  • ICHEC
    Business School in
    2012
    ICHEC

Skill set

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