About Helena
French
Native or bilingual
English
Fluent
Spanish
Conversational
Experience
- 1healthSocial Media ManagerPRESS AND MEDIAJanuary 2021 - December 2022 (2 years)Puteaux, FranceIn 2022: Average CTR: 5.5% | Engagement Rate: 30% | Instagram Followers: +16% / Facebook: +2%Definition and implementation of the social media strategyPublication of daily posts on the company's main Facebook and Instagram pagesImplementation of sponsored posts: budget definition and managementSupport for editorial teams regarding social mediaMonitoring of web and social media KPIsManagement of Meta Business SuiteCreation of visualsTeam benchmarks for the group's various brandsCompetitive intelligenceSupport for the marketing departmentCreation of an internal newsletter
- Sodie ConsultingMarketing and Digital Communication AssistantCONSULTING AND AUDITSJanuary 2020 - July 2020 (6 months)Asnières-sur-Seine, FranceCreation of the company's Facebook and Instagram accountsCommunity Management for these two networks as well as LinkedIn: from planning to publication - Website updateSupport for consulting missions: Client trainingCreation of internal presentationsUse of ExcelUnderstanding of the consultant professionImplementation of an HRIS tool: Eurécia
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Education
- Master in Marketing and ManagementBurgundy School of Business (BSB)Spécialisation : Entrepreneuriat et management des PME