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Héléna CrosettoHC

Héléna Crosetto

Acquisition Consultant - Google Ads & Meta Ads

€600/day
Lyon, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Héléna

Hello,

Traffic acquisition consultant, I can support you in your strategy on various channels: Google Ads (SEA, Performance Max, Shopping, Display, YouTube), Meta Ads (Facebook & Instagram), LinkedIn Ads, and TikTok Ads.

This support can be implemented at different levels:
- Strategic recommendation, channel selection, budget and KPI definition
- Setting up advertising campaigns
- Performance optimization and reporting

Agencies, entrepreneurs, SMEs, and large accounts, do not hesitate to contact me for more information. I will be happy to help you with your acquisition strategy.
  • English

    Conversational

  • French

    Native or bilingual

Can work on-site
Lyon (up to 10km)

Experience

  • Neocamino
    Webmarketing Consultant
    CONSULTING AND AUDITS
    August 2018 - April 2019 (8 months)
    Lyon, France
    Neocamino is the useful solution for the communication of VSEs and SMEs.

    Traffic Management:
    - Setting up and optimizing advertising campaigns for clients and Neocamino (Facebook & Instagram Ads, LinkedIn Ads, Google Ads & Display)
    - Creating client reports
    - Internal training on digital advertising and tools (Google Analytics, Google Ads, Business Management, LinkedIn Ads)
    - Implementing internal processes for setting up and managing campaigns
    - Creating commercial offers and sales processes for digital campaigns

    Webmarketing Support:
    - Defining a strategic action plan with clients
    - Supporting clients in implementing recommendations and using the Neocamino solution
    Training Google Analytics Google AdWords Facebook Marketing LinkedIn Marketing Instagram Marketing Twitter Marketing Reporting Webmarketing Consulting
  • VIADIGIS
    Digital Marketing Manager
    CONSULTING AND AUDITS
    September 2016 - July 2018 (1 year and 10 months)
    Lyon, France
    Viadigis, a digital strategy agency, supports its clients across all their brands up to digital activation.
    A leader in ski resorts, it is also present in the food and service sectors.

    As a project manager within the agency, I support clients in defining their needs, designing strategic recommendations, validating commercial offers, and managing projects from start to finish up to their operational implementation.

    With a strong interest in data analysis and the resulting levers of action, I am in charge of the agency's Traffic Management for managing media budgets as well as coordinating the specific resources for each project (developers, creatives, strategic planners, etc.).

    The scope of my work within the company allows me to have a very good understanding of the client's environment and to best meet their ambitions.
    Traffic Management Project Management Webmarketing Strategy Marketing LinkedIn Marketing Google Analytics Google AdWords Facebook Marketing Twitter Marketing Snapchat Ads

Recommendations

Julien ManteJM
FU
Julien Mante and 1 other person have recommended Héléna

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Education

  • Master Marketing and Communication - Digital Marketing
    ISEG
    2017

Certifications

  • Google Analytics - Individual Qualification
    Google
  • Google AdWords: AdWords Basics and AdWords Search Network Advertising
    Google Ads

Skill set

Categories