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Heiko E.HE

Heiko E.

Crisis Communication Consultant, AI Manager and Coach

€1,080/day
Munich, DE
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Heiko

As a communication expert, I bring extensive experience in developing and implementing target group-specific communication strategies. I had the privilege of working for renowned international companies such as Canon, Microsoft, and Navision. My profound strategic understanding of effective communication and my extensive expertise in implementing multi-layered marketing initiatives have enabled me to position these brands optimally.

I am experienced in leading complex transformation projects and, through my communication strength, motivate teams to achieve peak performance. Furthermore, I have a broad network in business, politics, and among top executives.

  • German

    Native or bilingual

  • English

    Fluent

Can work on-site
Munich (up to 50km), Hamburg (up to 50km), Berlin (up to 50km), Düsseldorf (up to 50km), Frankfurt am Main (up to 50km)

Experience

  • Freiberuflich/Freelance
    Crisis Communication Consultant, AI Manager & Psychological Counselor
    SOFTWARE PUBLISHING
    January 2022 - Today (4 years and 5 months)
    Munich, BY, Germany
    I bring extensive experience in developing and implementing target group-specific communication strategies. I had the privilege of working for renowned international companies such as Canon, Microsoft, and Navision. My profound strategic understanding of effective communication and my extensive expertise in implementing multi-layered marketing initiatives have enabled me to position these brands optimally. Furthermore, I have been dealing with the topic of Artificial Intelligence for a long time and am a certified AI Manager.

  • Canon Deutschland GmbH
    Director Corporate Communications & Marketing Services. Member of the Executive Board
    June 2016 - December 2021 (5 years and 6 months)
    Krefeld, Germany
    Areas of responsibility: Corporate and product communication B2C and B2B, CEO positioning, CSR and political communication, crisis communication, branding, social media, influencer and online relations, internal communication and employer branding, events, sponsoring, above-the-line advertising, promotional materials.
  • Microsoft
    Head of Corporate Communications
    January 2011 - March 2016 (5 years and 2 months)
    85716 Unterschleißheim, Germany
    Areas of responsibility: Corporate communications, CEO positioning, social media, crisis communication, litigation, political communication, CSR communication, employer branding, location PR, and internal communication.

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Education

  • Diploma in Business Administration
    University of Siegen
    1997
    Diplom Kaufmann, Betriebswirtschaftslehre
  • High Performance Coach
    Association of Independent Trainers and Coaches
    2023

Skill set

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