Hatim B.

Co-founder of Phantomic AI — a startup dedicated to designing artificial intelligence solutions for the retail industry. Our mission: to transform business data into concrete performance levers, through AI products designed for the real challenges of industry players. This entrepreneurial adventure is rooted in a deep conviction: data only has value if it is activated in service of the business. With several years of experience in complex data environments, I have held the roles of Scrum Master, Tech Lead, BI Expert, and Data Project Manager, in both on-premise and Cloud contexts. This versatility allows me to intervene end-to-end — from strategy to delivery, including architecture, governance, and change management. What I master: Artificial Intelligence & Data Science — LLMs, RAG, AI agents, intelligent automation, AI applied to business uses Business Intelligence & Data Platform — Power BI, SQL Server, SSAS (OLAP & Tabular), Snowflake, Azure (ADF, Databricks, Synapse) Data Architecture & Engineering — Data Lake, Data Warehouse, ETL/ELT, medallion architecture, DBT Management & Leadership — Agile Project Management (Scrum, Kanban, SAFe), service provider management, client relations, Business Analysis Curious, impact-oriented, and close to the business, I transform the complexity of data environments into simple, useful, and sustainable solutions — whether it's structuring a data platform, deploying an AI model, or managing a Cloud migration.