You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Haroon AliHA

Haroon Ali

Data Wiz👨‍💻Ex-Google & now founder @ Petals

€463/day
London, GB
8-15 years

Average response time: 1 hour

About Haroon

Proven leader with over 10+ years of experience in data and AI and analytics, driving success for top-tier brands including Google, Virgin Atlantic, and Nike. Recognized for transforming systems, inspiring teams, and advancing the field through teaching and bringing about innovative solutions.
  • English

    Native or bilingual

Can work on-site
London (up to 50km)

Experience

  • Petals (Trypetals.com)
    Co-Founder
    October 2024 - Today (1 year and 8 months)
    • Developed AI agents that automatically generated contextual dashboards, effectively eliminating the need for tools like Tableau, Power BI, or Looker.
    • Built easy to use interfaces that enabled users to request reports and trigger agents to deliver tailored, insight-rich analytics, without any SQL required.
    • Offered a solution that was up to 3x more cost-effective than hiring a data team, saving clients over £200K annually.
    • Freed up existing data teams by automating repetitive tasks, allowing them to focus on strategic, profit-driving initiatives.
    Data analysis Big Data Data Engineer artificial intelligence
  • GOOGLE (via The Upside)
    Principal Data Analyst
    September 2021 - October 2024 (3 years and 1 month)
    • Led advanced data analysis across platforms, analyzing 200M+ global users from various regions to drive user growth and brand affinity, leveraging Google Analytics and SQL-based insights.
    • Transformed the analytics function by migrating from manual processes to a BigQuery-driven data pipeline, increasing operational efficiency by 20% and ensuring clean, structured data for analysis.
    • Worked closely with leadership, directors, and cross-functional teams, distilling complex data into clear, actionable strategies for both technical and non-technical stakeholders.
    Looker Google Sheets Big Data BigQuery Data analysis
  • BPP UNIVERSITY
    Data Lecturer
    September 2018 - August 2021 (2 years and 11 months)
    • Designed and delivered advanced data analytics courses to professionals from blue-chip companies, utilizing interactive and practical learning techniques. Including topics around Machine Learning, AI, and Data warehousing.
    • Mentored students through their bachelor's and improved their data aptitude, resulting in a pass rate exceeding 90% and receiving exceptional feedback for course effectiveness.
    Data analysis Data science artificial intelligence

Recommendations

Be the first to recommend Haroon

Help this freelancer shine by sharing your experience working together.

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • AAT Level 4 Diploma in Accounting
    Kaplan
    2015
    AAT Level 4 Diploma in Accounting
  • A Levels: Economics (A), Business
    Richmond College
    2012
    A Levels: Economics (A), Business

Skill set

Categories