Freelancer profile translated to English.

Description

🎯 Senior Marketing & Communication Consultant | B2B Event Strategy Specialist | Trilingual EN/FR/ES

With 12 years of experience in strategic marketing, 360° communication, and event project management in France and internationally, I support companies in designing and deploying high-impact campaigns, combining performance, innovation, and brand consistency.

✨ What I bring to you:

• In-depth expertise in B2B and event marketing (trade shows, VIP programs, hosted buyers, partnerships, event management...)

• Mastery of multichannel campaigns (on & offline media, brand content, CRM)

• Ability to manage complex projects in close collaboration with sales, digital, and partner teams

• Strategic AND operational vision, always results-oriented

📍 Based in Bordeaux, I work remotely or on-site according to your needs.

💬 Let's talk about it! I would be delighted to contribute to your projects with seriousness, creativity, and enthusiasm.

Languages

French
Native or bilingual
English
Native or bilingual
Spanish
Fluent

Workplace preferences

Can work on-site

Bordeaux (up to 50km)

Bordeaux Events And More
B2B Marketing & Communications Manager
ENTERTAINMENT AND LEISURE
January 2021 - August 2024 (3 years and 7 months)
Bordeaux, France
Led the marketing and communications strategy for Vinitech-Sifel & Exp'Hôtel, focusing on initiatives that drive exhibitor recruitment and attendee acquisition while ensuring close alignment with sales team. Managed a 1M€ marketing budget, aligning marketing activities with sales Developed and executed integrated marketing campaigns, incorporating account-based marketing (ABM), digital campaigns, and co-marketing. Supervised 20+ international agents, executing field marketing programs to expand event reach in key EMEA and LATAM regions . Developed and executed a Club Program, successfully nurturing 500 top buyer and VIP profiles. Led the implementation of Inwink (event management platform) with the digital team, improving data centralization, lead tracking, and enhancing collaboration between marketing, sales, and operations.
Bordeaux Events And More SAS
Marketing & Communications Project Manager
ENTERTAINMENT AND LEISURE
January 2019 - December 2020 (1 year and 11 months)
Bordeaux, France
Coordinated marketing strategies for Exp'Hôtel, Aquibat, and Vinitech-Sifel Virtual, overseeing cross-functional collaboration, brand content creation, and media planning to drive exhibitor recruitment and attendee engagement, while aligning closely with sales for campaign success.
Bordeaux Events And More SAS
Media Planner
January 2016 - January 2018 (2 years)
Bordeaux, France
Designed and executed multi-channel media plans (OOH, TV, cinema, digital, press, radio) for B2B and B2C events, managing an €800K budget and optimizing media partnerships to maximize visibility, performance, and ROI.