You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Hannah BrooksHB

Average response time: 1 hour

About Hannah

I help creative leaders go from 0 to 1🚀 —transforming their ideas into thriving businesses. I'm a certified coach with 18+ years of professional experience. Leveraging my speciality in personal branding and creative design strategy, I guide you through the essential steps to launch, grow, and scale your venture with clarity and confidence.

Building a business from the ground up can be overwhelming, but you don't have to do it alone.
I work with you to:

- Clarify your vision and craft a compelling brand story that resonates with your ideal audience.
- Design a brand that aligns with your values, goals, and personality—making you stand out in a crowded market.
- Create actionable strategies for productivity, growth, and resilience that help you stay focused and motivated during the early stages of your journey.
- Discover your purposes & outcomes.


Whether you're just starting out or navigating a critical growth phase, I’m here to provide the guidance, strategy, and support you need to turn your passion into a profitable business.

Let’s connect and start building the business and life you've always dreamed of. 🚀
  • English

    Native or bilingual

Can work on-site
Chicago (up to 50km)

Experience

  • Outcome
    Head of Product Design
    June 2025 - Today (1 year and 1 month)
    • ● Solo designed MVP that raised $7M.
    • ● Led end-to-end product design strategy from concept to launch, establishing design systems and user experience frameworks that scaled across multiple product verticals while maintaining consistency and usability standards.
    • ● Built and managed a cross-functional design organization, recruiting top talent and implementing design processes that reduced product development cycles by 40% while improving user satisfaction metrics.
    • ● Collaborated directly with C-suite executives and engineering leadership to translate business objectives into intuitive user experiences, conducting extensive user research and validation testing that informed critical product decisions.
    Design System Product design
  • CrowdStreet
    Lead Product Designer
    August 2023 - February 2025 (1 year and 6 months)
    • ● Led product design strategy for CrowdStreet's investment platform serving 300,000+ investors, improving user experience and driving 25% increase in platform engagement
    • ● Spearheaded design system modernization
    • ● Mentor designers
    • ● Collaborated with C-suite executives to align design strategy with business objectives, presenting quarterly design impact reports and ROI metrics
    • ● Facilitated user research initiatives and journey mapping workshops, directly informing product roadmap and feature prioritization
  • Sapient
    Associate Creative Director
    February 2022 - June 2023 (1 year and 4 months)
    • ● Directed creative strategy and execution for enterprise clients with multi-million dollar digital transformation budgets, managing 2-4 cross-functional pods totaling 10+ senior designers, content strategists, and researchers
    • ● Led design strategy for client platforms serving millions of users, including Mayo Clinic's mobile app with 1M+ downloads
    • ● Fostering a healthy, sustainable team culture
    • ● Managed high-stakes client relationships with Fortune 500 stakeholders, ensuring strategic alignment
    • ● Balanced art direction with hands-on design execution (player coach)

Recommendations

Be the first to recommend Hannah

Help this freelancer shine by sharing your experience working together.

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • Master of Science in
    Northwestern University
    Master of Science in
  • Bachelors Degree in
    University of Illinois at Chicago
    Bachelors Degree in

Categories