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Hala F.HF

Hala F.

Product designer - UX UI Designer

€750/day
1 project
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Hala

With over 10 years of experience in web art direction and UI design, I participated in the Ironhack Bootcamp in Paris at the end of 2019 to consolidate my UX & UI design skills. My goal is to move towards user-centered design, focusing on user behaviors and needs, in order to create inclusive and accessible services and products.

My portfolio: halafayad.com
  • French

    Native or bilingual

  • English

    Native or bilingual

  • Arabic

    Native or bilingual

Can work on-site
Paris (up to 10km)

Experience

  • BFORBANK
    Senior Product Designer
    BANKING AND INSURANCE
    September 2022 - June 2024 (1 year and 10 months)
    Puteaux, France
    Two-year mission as a senior product designer dedicated to the banking advisor tool squad within the Customer Care Tribe.
    Mission objective: create an internal business application to visualize and manage banking operations, link it with customer communication channels, and integrate with the customer relationship management (CRM) tool / task flow.
    Figma Mockup Prototype User Testing Product designer Web Application Business Application User Research UI/UX Design User Experience Design User Interface Design Atlassian Confluence Atlassian JIRA Design System Product Discovery CRM Finance Banking
  • IPOPI
    UX UI Designer
    HEALTH AND WELLNESS
    September 2020 - January 2021 (5 months)
    Paris, France
    PID Genius by IPOPI (International Patient Organisation for Primary Immunodeficiencies)
    Medical mobile application for immunodeficient patients
    Mission: UX UI Design of a medical mobile application for immunodeficient patients (Daily symptom tracking journal). Stakeholder research and interviews before and during the project.
    Sketch Product Design User Experience Design User Interface Design UI Web Design Mobile Design User Testing Wireframing Prototype
  • Janssen
    Product Designer
    PHARMACEUTICALS INDUSTRY
    September 2020 - November 2020 (3 months)
    Paris, France
    KPI monitoring dashboard "Everest" to replace tools created in Powerpoint and Excel.
    Mission: UX UI Design of a KPI monitoring tool for Janssen France marketing teams. Stakeholder research and interviews before and during the project.
    Sketch Prototype Wireframing User Experience Design User Interface Design UI Web Design User Testing

Reviews

5.0

Out of 1 rating

L

Ludovic

Nextories

Reviewed on 6/10/2020

Recommendations

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Former user and 2 other people have recommended Hala

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Education

  • Post-graduate diploma in Multimedia
    IESA multimédia
    2008
  • Bachelor of Fine Arts (BFA) in Graphic Design
    American University of Beirut
    2007
    The undergraduate program in graphic design offers a professional degree with a well-rounded scope covering the multiple practice areas of the discipline. The curriculum focuses on a solid training in the theoretical, practical and technical aspects of graphic design, while promoting a socially responsible practice and an awareness of both local and international developments in the field. The goal of the program is to produce graduates with expert design proficiencies, grounded in historical knowledge and capable of adapting graphic and visual tools to the changing demands of the design industry. Students develop intellectual and critical thinking skills and contribute to aesthetic and technological innovations by generating ideas in response to a wide range of design challenges. The program is committed to the role design plays in the multicultural and multilingual contemporary regional context and provides a creative teaching and learning environment to address these issues.

Certifications

Skill set

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