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Description

Do you want to implement or take back control of your webmarketing strategy?

Implement a real content marketing approach through social media, newsletters, blog, white papers, landing pages, etc.?

I will help you develop content adapted to your target audience after analyzing it and defining your objectives.

A content strategy is important for optimizing SEO and converting your prospects into future clients.

Looking forward to collaborating with you,

Hakima

Languages

French
Native or bilingual
English
Fluent
Spanish
Basic

Workplace preferences

Remote only

Primarily works remotely

La French Tech Rennes St Malo
Entrepreneurial project supported by French Tech Rennes
SOFTWARE PUBLISHING
May 2018 - October 2018 (5 months)
Rennes, France
Project to launch an application intended for the Moroccan B2B market
Market research
MVP definition
Landing page creation
Identification of communication channels
Creation of materials: PowerPoint, business cards
Pitch
Apitic
Marketing Manager
SOFTWARE PUBLISHING
March 2017 - June 2018 (1 year and 3 months)
Lannion, France
COMMUNICATION
Implementation of a new graphic charter and new sales brochures
Management of social media - blog - specialized press - Newsletter
Creation of various visuals (for social media, signature banners, etc.)
Weekly internal presentations (new product features with demo, news, etc.)

DIGITAL
Complete redesign of the WordPress site and regular updates
Adwords and Analytics monitoring; budget and KPI tracking
Monitoring of incoming leads and conversion into appointments for sales representatives

PROCESS IMPROVEMENT
Implementation of a CRM (for sales management and sales team training)

EVENT MANAGEMENT
Complete organization of trade shows

PARTNERSHIPS
Management of relationships with various partners

Competitive intelligence
Digital Communication Web Content Writing Social Media Wordpress Wordpress Plugin Blog Emailing Writing Google Analytics Reporting Press Release Press Relations Print Communication Partnerships Event Management CRM
Technicolor
Digital Marketer (Internship)
ENTERTAINMENT AND LEISURE
May 2016 - September 2016 (5 months)
Cesson-Sévigné, France
Benchmarking: analysis of competitors' digital strategies
Positioning, target audience, message
Online presence and content
Growth hacking strategy: SEO, SEM, Acquisition, Affiliate marketing, backlinks, etc.
Proposals for website improvements and bug reporting
Writing internal newsletter articles