About Hafsat
French
Native or bilingual
English
Fluent
Experience
- Hair & body therapyContent CreatorFASHION AND COSMETICSApril 2024 - Today (2 years and 4 months)Profile Optimization:• Revision and optimization of the biography to maximize impact and engagement.• Creation and highlighting of 4 "story highlights" icons, adapted to the brand identity.Content Creation:• Design of 7 engaging stories, aligned with communication and marketing objectives.• Selection and integration of 9 royalty-free images, carefully chosen to enhance the brand's aesthetics and message.• Creation of 9 original and impactful publications, including the writing of captions optimized for engagement and the use of relevant hashtags.
- Hydrothérapie du colonContent CreatorHEALTH AND WELLNESSFebruary 2024 - May 2024 (4 months)Profile Optimization:• Revision and optimization of the biography to maximize impact and engagement.• Creation and highlighting of 4 "story highlights" icons, adapted to the brand identity.Content Creation:• Design of 7 engaging stories, aligned with communication and marketing objectives.• Selection and integration of 9 royalty-free images, carefully chosen to enhance the brand's aesthetics and message.• Creation of 9 original and impactful publications, including the writing of captions optimized for engagement and the use of relevant hashtags.
- Sweet Home MassagePromotional VideoHEALTH AND WELLNESSDecember 2023 - December 2023Pre-production:• Client Brief: In-depth understanding of the client's needs and objectives, defining project expectations and specifications.• Concept and Storyboard: Development of a creative concept and storyboard to structure video sequences, highlighting massage services and their benefits.Production:• Filming: Execution of shots, using professional techniques to capture attractive, high-quality footage of massage sessions.• Art Direction: Supervision of staging, framing, and lighting to ensure a visually pleasing presentation consistent with the brand identity.Post-production:• Video Editing: Editing footage to create engaging and fluid videos, with a focus on visual storytelling and pacing.• Visual and Sound Effects: Integration of visual and sound effects to enhance the visual and auditory experience, including the addition of soothing music and voice-overs if necessary.• Color Grading: Application of color correction to improve the visual appearance of videos and maintain aesthetic consistency with the brand.Distribution and Optimization:• Adapted Formats: Creation of videos in various formats and resolutions for optimal distribution across different platforms (Instagram, Facebook, YouTube, website, etc.).• Video SEO: Optimization of videos for search engines, including relevant titles, descriptions, and tags to improve online visibility.• Attractive Thumbnails: Creation of eye-catching thumbnails to encourage clicks and views.Promotion and Engagement:• Distribution Strategy: Development and implementation of a video distribution strategy across social media and other communication channels to maximize reach and engagement.• Performance Analysis: Monitoring of viewing and engagement statistics, and adjustment of the strategy based on results to optimize video impact.
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Education
- UI designer creatorVisiplus2023Concevoir les éléments graphiques d’une interface et de supports de communication • Culture Graphique • Photoshop Niveau 1 • Photoshop Niveau 2 • Photoshop Niveau 3 • Photoshop Niveau 4 • Illustrator • Indesign Niveau 1 • Indesign Niveau 2 • Dessin et Storyboard • Adobe Premiere Pro : les fondamentaux du montage vidéo • Adobe premiere pro : fonctionnalités avancées du montage vidéo • After Effects • Wireframing • Gestion de Projet Web • Rédiger un Cahier des Charges pour un Projet Digital • UX/UI Contribuer à la gestion et au suivi d’un projet de communication numérique • Marketing Digital - Webmarketing • Optimiser sa veille & ses recherches sur le Web • Digital Brand Content • Ecriture web • Référencement Naturel • Réseaux Sociaux • PowerPoint 2019 • Word 2019 • Excel 2019 Réaliser, améliorer et animer des sites web • Les Bases Techniques du Web pour Non-Techniciens • JavaScript et JQuery • PHP • Création & animation d’un Blog Professionnel avec WordPress • Création de Site Web avec HTML5 et CSS3 • Tutoriels Conception web • Responsive Web Design • Piloter la création d’un site internet