Freelancer profile translated to English.

Description

Working in digital communication and marketing for 5 years, I offer to support you in the development of your digital strategy to the execution of your marketing and communication projects.

My strengths: versatility, listening, adaptability and results-oriented.

Based in Aix-en-Provence, I can carry out projects remotely if the context requires it.

Feel free to contact me to discuss your projects!

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Aix-en-Provence (up to 50km), Marseille (up to 10km), Gap (up to 15km)

INEAD
Communication and Marketing Project Manager
EDUCATION AND E-LEARNING
August 2023 - Today (2 years and 11 months)
Development of strategic and operational communication and marketing actions for INEAD and ESMAC, distance learning institutions of the French EDUCTIVE and GES networks, part of the SKOLAE group.
Digital strategy development: management of the digital media plan, acquisition: management and analysis of SEM (SEO/SEA) & SMO strategy
Communication: strategy, action plan, timeline and operational management.
Editorial line: multichannel management (SEO, Social Media, Email Campaigns...).
Content: SEO and Content Marketing production (testimonials, guides...).
CRM Strategy: analysis and segmentation of the database and development and setup of marketing campaigns, reactivation of dormant leads
Project Management: steering and coordination
Website: webmastering (website management: product, SEO, UX, technical and experiential evolutions and content integration), rebranding and redesign with user journey optimization, project management (launch, planning, development monitoring, reporting, consulting, testing, closing) > https://inead.test-preprod.com/
E-reputation: management
Budget monitoring (marketing, AdWords, emailing...) and reporting
Competitive intelligence/Benchmarking
Sales material management (print/web)
Digital Project Manager Communication Strategy Marketing Strategy SEO Web Project Manager CRM
Job Link
Content Manager & Digital Communication Officer
HUMAN RESOURCES
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Free Pro
Content Manager | B2B Marketing Content Manager
TECH
September 2022 - February 2023 (6 months)
Marseille, France
Inbound Marketing Lead Generation Content Marketing Content Marketing Editorial Calendar Branding Marketing Automation