Description

I help businesses achieve sustainable growth by combining sharp commercial strategy with practical execution. With close to 20 years’ experience across Australia’s leading media organisations — Seven West, News Corp, and ABC — plus work with VC-backed tech startups, I bring a unique mix of corporate insight and entrepreneurial agility.

Clients value my ability to quickly assess business and project viability, right-size operations for higher profitability, and use data and market insights to drive smarter decisions. I excel at guiding teams through M&A transitions, rebrands, and new market entries, while identifying risk and unlocking new revenue opportunities.

Typical projects include go-to-market strategy, investor readiness, operational improvement, partnership development, and commercialisation of media or technology assets. Whether advising at board level or working hands-on with founders, I bring a fresh, informed perspective that accelerates results without adding corporate bureaucracy.

Industry field of expertise

Languages

English
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Turner & Co
Chief Strategy Officer (CSO)
October 2023 - Today (2 years and 8 months)
Region of Murcia, Spain
As a fractional CSO/CMO, I partner with leadership teams to shape and execute strategies that deliver measurable growth, stronger profitability, and long-term viability. I bring nearly 20 years’ experience in media, technology, and international business, spanning Australia’s top media organisations (Seven West, News Corp, ABC) and VC-backed startups.

I specialise in quickly assessing business and project viability, right-sizing operations, and aligning sales, marketing, and commercial strategy to maximise ROI. My work blends insight-led decision making with practical execution — from go-to-market plans and investor readiness to M&A transitions and new market entry.

Clients value my ability to integrate seamlessly into leadership teams, work effectively with boards, investors, and founders, and bring the “fresh eyes” needed to spot opportunities, reduce risk, and unlock growth without unnecessary overhead.

Corporate strategy Business analysis Content marketing Partnerships Media
Australian Broadcasting Corporation (ABC)
APAC Media Viability Consultant
September 2024 - Today (1 year and 9 months)
Spain
Assisting the ABC International Development Team with media strategy and training across SE Asia and Pacific Islands.
Sport4
General Manager
July 2022 - July 2023 (1 year)
Perth WA, Australia
Sports4 is a startup manufacturer of VU-R AI sports streaming cameras designed and made in Australia.
• Artesian Venture Capital Pre-Series A
• NVIDIA Inception Partner
• Boab.ai Accelerator
• Australian Sports Technology Accelerator
• SportWest Platinum Sponsor