Guillaume Terrien

Founder of the company World Digital People, I am currently specialized in B2B & B2C Digital Communication Strategy.

After collaborating in 2018 with various clients (agencies: Alchimia, Marcom Performance, Portemire... - Media: Siècle Digital, Influenth... - Groups: Epson, Puy du Fou...), I left in 2019 for a one-year project to meet international players in digital transformation across 13 countries on 4 continents.

Having partnered with certain media outlets to write and disseminate interviews, portraits and in-depth articles on the subject of "digital" through the prism of transformation and communication, I was able to complement my writing skills while developing a network internationally and collaborating with various structures in the countries visited.

Hired as a digital consultant, I created the offer of the agency's digital division before developing its client portfolio.

Quickly appointed "Head of the digital division", my daily activity was divided between the creation of digital communication strategies declined on 3 levers: brand content, influence marketing and social media. Added to this was the management of a team of 6 people recruited during the development of the division.

Our clients were both large groups (OUI.sncf, Epson, MoodMedia) and SMEs (Université de l'Ingénierie, Groupe 1981...) that I personally supported upstream, during and downstream of the contracts.