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Guillaume SenatGS

Guillaume Senat

Merchandising Development and Purchasing

€670/day
12 projects
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Guillaume

Discover an experienced consultant for your business success!
With 10 years of expertise in Purchasing & Development Project Management, including 9 years in China, I have collaborated with over 10 brands, including 5 prestigious luxury ones.

My analytical and proactive mindset has enabled me to lead international teams for flawless operations. I even supervised the POS display launch for the Gucci Make-up brand (developments, productions, and installations) from China, before settling in Paris in 2022 and creating GSC Solutions.

As a versatile Visual Merchandising specialist, I perfectly blend Marketing and Production. I can efficiently lead product developments, respecting deadlines and budgets.

My collaborations with renowned companies such as Gucci, Burberry, Chopard, and Tudor have instilled in me the qualitative requirements essential for brand image. I am also mindful of eco-responsibility challenges for sustainable products.

With language skills in English and Chinese, I am the ideal link between Design & Marketing departments, production factories in Europe and Asia, and warehouses for your products.

Entrust me with the complete supervision of your Merchandising supply chain, and together, we will make your business thrive!
  • French

    Native or bilingual

  • English

    Native or bilingual

  • Chinese

    Conversational

Can work on-site
Paris (up to 50km)

Experience

  • Coty
    Visual Merchandising Product Development & Buyer
    FASHION AND COSMETICS
    September 2022 - Today (3 years and 9 months)
    Paris, France
    Main Clients: Gucci & Burberry

    Responsible for Development, Production and Delivery of In-store advertising and Merchandising Materials for Gucci Make-up & Fragrances : launches, permanent and semi-permanent POSM.

    Deliver projects on time, at the best price and according to Marketing / Fashion House quality and sustainability requirements.
  • MEDIA6
    Visual Merchandising Project Manager
    FASHION AND COSMETICS
    February 2018 - August 2022 (4 years and 6 months)
    Dongguan, Guangdong Province, China
    Main Client : Gucci

    Lead a team of collaborators (Chinese and French): Allocate adequate resources to each project.
    KPI Implementation and Lead Project (Performance, Production, Defect rate).
    Optimization and Standardize Internal process (Costs, Product, Development, Quality).

    Achievements: Lead product developments from A to Z for Gucci, 35+ successfully launched products within 2 years. SOP set from Development to Mass Production (40,000+ pieces shipped per year). Display business turnover of EUR 2.5 m+ pa.
  • WEYES CLOTHING
    Merchandising Project Manager
    FASHION AND COSMETICS
    November 2014 - February 2018 (3 years and 3 months)
    Zhongshan, Guangdong, China
    Main Clients: Foot Korner, Venum

    Design Development: Work with suppliers and R&D team to find technical solutions, Ensure the manufacturing, lead-time and quality of the prototypes / productions.

    Sourcing and Manufacturing Support: Negotiations with Suppliers (Price, Leadtime and Payment terms), Lead a Merchandising team composed of 7 members (communication all in Chinese).

    Achievements: Development of the customers brands (35,000pcs/month in 2016 > over 60,000pcs/month in 2019). Implement corrective and preventive actions on mass production (Achieve less than 1% defect rate).

Reviews

5.0

Out of 1 rating

D

Dimitri

0101- Coty SAS

Reviewed on 1/25/2024

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Education

  • Master's Degree in Supply Chain, International Trade & Logistics
    ISTELI Nantes
    2014
    Master's Degree, Supply Chain and International Trade Manager, Transport & Logistics
  • Master of International Business
    EGC Sud Management Agen
    2013
    Bachelor's Degree, International Business and Marketing

Skill set (27)

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