Freelancer profile translated to English.
Back to original languageAbout Guillaume
With over two decades of experience in digital communication, I have developed sharp expertise in art direction, generative AI, and team management.
The passion for contemporary art, design, and graphic novels fuels my creativity, and it is with this spirit that I aim for excellence in every project, prioritizing teamwork and innovation at the heart of my creative process.
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km)
Experience
- L'Oréal Corporate / CDMO
On Malt
GenAI Creative DirectorJanuary 2025 - June 2025 (4 months)Lead the creative stream for the CreAItech GenAI Content Lab. Leverage GenAI to enhance creativity, accelerate content production, and drive innovation across L'Oréal's brands. - On LocationDESIGN LEAD, OLYMPICS & PARALYMPICS GAMESApril 2024 - October 2024 (6 months)Paris, France- Manage and work in a team to design, create, and style creative and editorial assets to promote the Hospitality offering for the Paris 2024 Olympic Games- Design brand campaigns to drive conversion and lead generation. (Digital, print, DOOH/ OOH)
- NEW ORDER CONSEILCREATIVE DIRECTORDecember 2018 - April 2020 (1 year and 5 months)Paris, FranceDigital Strategy, Communication Campaigns, Social Media Strategy and Creation…Clients: Bien’ici, McVities, Vélib, Brindilles.fr…
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Education
- Bachelor's Degree in Plastic Arts, Photography & New MediaUniversity of Paris VIIILicence Arts Plastiques Photographie & Nouveaux Media
- DEUG in Modern LiteratureUniversity of Paris VIIIDEUG Lettres modernes