Freelancer profile translated to English.
Back to original languageAbout Guillaume
Quadrilingual in French, English, Spanish, and Japanese, I have solid experience in B2B and B2C marketing and communication project management (SaaS) for international companies, within multicultural teams and with high operational demands.
With active listening skills, I use empathy, critical thinking, and flexibility as key levers to collaborate effectively, solve problems, and support the success of projects and my clients.
English
Fluent
Spanish
Fluent
French
Native or bilingual
Japanese
Conversational
German
Basic
Can work on-site
Marseille (up to 50km)
Experience
- F-Secure CorporationInternational Service Marketing ManagerSOFTWARE PUBLISHINGApril 2019 - February 2025 (5 years and 10 months)Marseille, France• Drive subscriber and revenue growth for F-Secure and its partners by developing and deploying new SaaS sales, marketing, and communication strategies- Coordinate internal stakeholders and partners to ensure global marketing planning, definition of compelling value propositions and messages, implementation of best practices, customer journey optimization, action execution, and ROI measurement.- Key Partners: FNAC-DARTY, Allianz Partners, VOO/Orange Belgium, SFR, NOS Communications, MAIF…
- F-Secure CorporationPR & SoMe ManagerMay 2014 - April 2019 (4 years and 11 months)Paris, FranceOversee all communication activities for France and BeNeLux, including:• Press relations management: local and international B2B and B2C projects, development of GTM plans, product launches, and event campaigns.• Management of French B2B and B2C blogs and editorial calendar.• Social media management and coordination of various agencies (PR, digital marketing campaigns, translation, etc.).
- International PR Agency Open2EuropePR ConsultantFebruary 2013 - April 2014 (1 year and 2 months)Paris, FranceManagement of B2B IT clients: F-Secure, Ecritel, Print Co, Neolane, Sofialys, Afrimarket •Writing press materials (press releases, press kits, newsletters…)• Identifying press opportunities and managing editorial calendars• Comparative analysis and implementation of reporting tools• Management of press relations and events, including product launches
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Education
- Master of ManagementCCI/EMS of Strasbourg University2009International Marketing & Management Master at Pôle Formation
- Japanese Language Proficiency2009Japanese Language Proficiency