Freelancer profile translated to English.

Description

Creative and performance-oriented, I build engaging brands. 💫 Specializing in premium lifestyle, decor, and fashion brands.

Since 2020, I have developed Atelier Paolo from scratch — 72K followers (Insta and Tiktok), collaborations with Jonak, Cultura, BonneGueule, Eram, Printemps, On, and 21K students trained on Domestika.

Before that, 2 years managing communication for Misericordia in Paris, and several years in premium retail management.

My expertise: editorial strategy, content creation, community development, brand partnerships.

📍 Available

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual
Spanish
Conversational
Portuguese
Conversational

Workplace preferences

Can work on-site

Bordeaux (up to 50km)

Atelier Paolo (déco)
Founder & Community Manager
E-COMMERCE
January 2020 - Today (6 years and 7 months)
Bordeaux, France
• • Creation and development of a strong personal brand on social media
• • Definition and management of the editorial strategy (Instagram, TikTok) and content production
• • Community development:
◦ ◦ 44K Instagram followers @atelierpaolo
◦ ◦ 28K TikTok followers @atelierpaolo
• • Establishment of collaborations with brands: Cultura, BonneGueule, Jonak, Printemps, On, Eram
• • Launch and promotion of an online course (21K students on Domestika)
Community management E-commerce Video editing Photo editing
Misericordia (mode)
Communication & Marketing Manager
FASHION AND COSMETICS
January 2018 - January 2020 (2 years)
Paris, France
• • Development of the editorial calendar and social media management
• • Management of the brand's social media: animation, moderation, engagement
• • Development of press and influencer relations (contract drafting)
• • Organization of photo shoots + styling + photo and video processing
Communication strategy Social media Press relations Influencer marketing
– LDB (mode)
Assistant Flagship Manager
January 2017 - January 2018 (1 year)
Paris, France
• • Team management (6 salespeople) and customer relationship development
• • Performance analysis (KPIs)
• • Minute coaching
Retail Team management Sales Fashion Animation

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Bachelor of Information and Communication Sciences
ISIC Bordeaux Montaigne
2012
Licence Sciences de l'Information et de la Communication

Guillaume Neves

Community Manager Lifestyle Decor Design Craftsmanship

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