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Guillaume LecroardGL

Guillaume Lecroard

SEO Consultant | Project Management | AI Copywriter

€320/day
Roubaix, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Guillaume

Passionate about numbers and web strategies, I help you boost your online presence while ensuring the balance of your finances. With solid roots in accounting and digital expertise acquired in the field and through multiple projects, I know the ropes to optimize the visibility and performance of your brand or website.

As the head of Wild Wolf Web (my own agency for 3 years) and through my various SEO missions, I have proven that an optimized site and a sharp SEO strategy make a difference:
- SEO text optimization,
- CTA optimization for more conversions,
- Internal linking improvement,
- Authority acquisition through qualified backlinks,
- EEAT optimization,
- Technical optimization of WordPress sites,
- Keyword position tracking,
Etc...

I enjoy transforming ideas into concrete results and seeing our joint projects come to life and thrive.

My approach? Simple, direct, and effective. Your brand deserves to shine, and I'm here to turn on the spotlights and make it indispensable on your favorite search engine.

If you are ready to take your business to new digital horizons, seize this opportunity to work with someone of integrity, passion, and professionalism, contact me.
  • French

    Native or bilingual

  • English

    Conversational

  • Spanish

    Basic

Remote only
Primarily works remotely

Experience

  • Auto-entreprise
    Digital Transformation Strategist and Digital Project Leader
    E-COMMERCE
    June 2022 - Today (4 years and 1 month)
    59100 Roubaix, France
    As a strategic consultant, I provide expert advice to companies in communication and management.

    My mission is to assess their digital presence and develop detailed audits, followed by tailor-made action plans to boost their online visibility and performance.

    I specialize in optimizing digital strategies, ensuring my clients have a strong and consistent digital footprint.

    Here are the skills I possess to guide my clients:
    - Digital Communication Expertise
    - Strategic Analysis
    - Strategic Planning
    - SEO Knowledge
    - Project Management
    - Leadership and Team Management
    - Creativity and Innovation
    - Business Development
    - Communication and Presentation
    - Data Analysis
    - Adaptability
    - Quality Client Follow-up
  • Web & SEO Ltd
    SEO Consultant (Full remote)
    E-COMMERCE
    March 2022 - Today (4 years and 4 months)
    Roubaix, France
    As an SEO Expert within the Web and SEO team, led by Maximilien Labadie, I manage web projects from A to Z, orchestrating projects from their construction to site optimization for maximum performance in the SERPs.

    My mastery of on-site optimization and targeted netlinking is complemented by in-depth SEO audits, ensuring increased visibility and a winning digital strategy for our clients.

    I deploy my project management skills to identify and revive expired sites with finesse, orchestrating content creation by a team of talented writers.

    I also innovate by leading projects that integrate generative artificial intelligence, while meticulously ensuring the superior quality of the content produced, thus guaranteeing optimal SEO results and significant added value for our clients.

    This experience allows me to apply these various skills:
    - SEO Project Management
    - On-site Optimization
    - Netlinking Strategy
    - SEO Audit
    - Expired Domain Research and Acquisition
    - Team Management and Delegation
    - Use of Generative AI
    - Quality Assurance
    - Technological Watch and Innovation
    - Client Communication and Reporting
    - Data Analysis
    - Adaptability and Problem Solving
  • Wild Wolf Web
    General Manager
    DIGITAL AND IT
    November 2020 - September 2024 (3 years and 11 months)
    59100 Roubaix, France
    As General Manager of Wild Wolf Web, I founded and developed a web agency specializing in website creation and digital marketing for professionals. At the helm of this company, I manage the installation and configuration of high-performance websites, orchestrate the organization of cPanels, and fine-tune themes and plugins to optimize user experience.

    I am the strategist behind the marketing campaigns and monetization plans that drive the agency's site network. My vision guides the writing team in creating targeted content and implementing effective CTAs, thus ensuring optimal conversion rates.

    Actively involved in the field, I boost the agency's growth through prospecting and participation in trade shows, while building strong relationships with our clients through personalized meetings and in-depth analysis of their needs.

    I deploy tailor-made communication strategies for our clients' websites and ensure meticulous follow-up, ensuring customer satisfaction and loyalty.

    At the helm of Wild Wolf Web, I rigorously oversee all operations, coordinate the agency's activities, and maintain strategic relationships with our key partners, including accountants, lawyers, and suppliers.

    My leadership embodies the entrepreneurial spirit and dedication to excellence that characterize our agency.

    The skills necessary to successfully carry out this mission:
    - Business Leadership
    - Project Management
    - Technical Skills
    - Digital Marketing
    - Monetization Strategies
    - Business Analysis
    - Sales and Business Development
    - Communication
    - Client Management
    - Financial Management
    - Partnership Management
    - Strategic Decision Making
    - Problem Solving
    - Adaptability
    - Time Management

Recommendations

Christophe LecroardCL
Maximilien Labadie-BarbéML
Christophe Lecroard and 1 other person have recommended Guillaume

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Education

  • BTS in Accounting and Business Management (CGO)
    EIC SUP
    2008
    Ce BTS m'a permis d'approfondir et d'élargir les compétences acquises au niveau du Baccalauréat, en ajoutant une dimension pratique et technique aux connaissances théoriques (Maîtrise avancée de la comptabilité, Gestion financière et contrôle de gestion, Droit des sociétés et fiscalité, Pratique des outils de gestion, Gestion des ressources humaines, Audit interne, Management des organisations, Communication professionnelle spécialisée, Analyse et synthèse, Gestion de projets plus complexes et résolution de problématiques avancée, Préparation aux certifications)
  • Baccalaureate in STT, Accounting and Management
    LICP Tourcoing
    2006
    Socle solide de compétences et capacités en : Fondamentaux en comptabilité, Gestion financière, Principes de gestion, Analyse de données, Connaissance du droit des affaires, Gestion de projet, Compétences informatiques, Communication d'entreprise, Éthique professionnelle, Esprit critique et résolution de problèmes, Travail en équipe

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