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Guillaume LalinGL

Guillaume Lalin

Solution Architect Salesforce - Product Owner

€900/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Guillaume

With nearly 10 years of experience in the Salesforce ecosystem with major clients, particularly in insurance and engineering consulting, I offer my services as a Salesforce Solution Architect and Product Owner.
  • French

    Native or bilingual

  • English

    Fluent

  • German

    Basic

Can work on-site
Paris (up to 50km)

Experience

  • AKKA TECHNOLOGIES
    Solution Architect
    DIGITAL AND IT
    February 2022 - February 2023 (1 year and 1 month)
    Design and architecture of a unified Salesforce solution for the merger of 2 service companies.
    • Design of the target data model, in line with the Adecco long-term vision.
    • Business workshops on sales processes and employee tracking (work order).
    • Definition of migration mappings.
    • Writing User Stories
    • Monitoring developments
    • Tooling and industrialization of processes, implementation of CI/CD via Azure DevOps
  • AXA FRANCE
    Product Owner - Solution Architect
    BANKING AND INSURANCE
    September 2013 - January 2022 (8 years and 5 months)
    Project management, implementation of governance (steering and monitoring committees).
    Definition of key success factors and business challenges.
    • Leading delivery, implementation of Daily Meetings. Solicitation of the design authority composed of Program Architects and Tech Leads.
    • Product Owner & Business Analyst, writing User Stories and Minimum Marketable Features, elaboration of the Minimum Viable Product and the critical path.
    • Leading and conducting workshops, gathering and formalizing business needs. Active listening, reformulation, and understanding of business processes and challenges.
    • Leading user training, writing user guides and other operating procedures.
    • Organizing user visits: interviews, "shadowing", travel in France and abroad, identifying pain points.
    • Design by UX: involvement from workshops and design of key users and UX consultant. Consideration of the complete process, inside and outside Salesforce. Leading user acceptance testing. Implementation of Beta tests. Implementation of pilots on key functionalities.
    • Creation of a product steering committee to ensure project coherence and harmonization. I co-lead this committee, particularly on the following aspects:
    o Expertise in Sales Cloud and Marketing Cloud.
    o Leading and challenging solutions proposed by other POs and BAs on different clouds.
    o Governance of cross-functional features (Multi-network sales approach, lead modeling, marketing campaigns, etc.)
    o Sharing and demonstration of new scopes and their functionalities.
    • Participation in the Product Owners community of the AXA France IT department. Trainer for new Product Owners and Business Analysts.
    • Evangelist for Best Practices and leader of the community of practice.
    • Writing test scenarios (business, integration, non-regression).
    • Implementation of a Salesforce Project organization for:
    o Project monitoring,
    o Writing User Stories,
    2
    o Change tracking (Archiving and extraction of Salesforce metadata),
    o Monitoring feedback from functional support (Anomalies, evolution requests),
    o Execution of test plans (Replacing HP Quality Center).
    • Delivery planning, interdependencies with other application systems in the information system. Transition from 90 deliveries per year to a delivery cadence via 15-day sprints.
    • Budget management, workload planning, and capacity assessment. Reduction of Time To Market. Prioritization by value. Commitment to delivery.
    • Recruitment interviews, one-to-one managerial check-ins with Business Analysts and developers. Implementation of a feedback culture.
    • User support (level 3) and incident management.
    • Salesforce Administrator, platform configuration and development.

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Certifications

  • Salesforce Administrator
    Salesforce
  • Salesforce Business Analyst
    Salesforce

Skill set (18)

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