About Guillaume
- over 100,000 companies mapped and enriched according to their personas and commercial objectives.
- I also support commercial agencies (6+ recurring missions)
- professional associations in their Go-To-Market and qualified prospecting strategies.
- Absolute respect for deadlines and defined scope,
- Premium data quality: precise persona matching, high valid email rate,
- Use of the best market tools (Clay, Dropcontact, Apollo, Kompass, HubSpot, and many others) for a strong, measurable business impact.
Spanish
Fluent
French
Native or bilingual
English
Fluent
Experience
- MenfenilRevops: Business Consultant for CRM Process RestructuringHEALTH AND WELLNESSJune 2024 - September 2024 (4 months)Le François, Martinique
- Definition and optimization of customer service processes
- Configuration and automation on HubSpot
- Definition and configuration of a lead generation strategy
- Support for commercial prospecting (automation solutions for lead qualification and follow-up)
- 360 Music FactoryMarketing and CRM Management ConsultantCULTURESeptember 2023 - November 2023 (2 months)Paris, France360 Music Factory is a concert hall, production, and music distribution company in Paris, which I supported by:
- Helping the teams improve the use of their internal CRM
- Helping the teams better configure the synchronizations between their digital tools (ticketing, CRM...).
- Assisting in the strategy and sending of newsletters and personalized communication elements to their various audiences.
- PrésençaGrowth MarketingCONSULTING AND AUDITSFebruary 2024 - Today (2 years and 3 months)Toulon, FranceIn collaboration with the agency Présença, I contributed to the optimization of marketing operations for several clients.
- Marketing process audit
- Implementation of a lead nurturing strategy on CRM
- Training and skill development for teams
- Performance monitoring and continuous optimization
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Education
- Master in Communication and Digital InnovationUniversité Paris 82019
- Business Development - Lead Generation & Growth StrategyAkimbo2021> Génération de leads > Outbound prospection > Stratégie commerciale > Growth Strategy > Automatisation des actions
Certifications
- Business DevelopmentHumind School2021
- Inbound CertifiedHubSpot Academy2021