Freelancer profile translated to English.
Back to original languageAbout Guillaume
My mission: to enable you to generate more leads in agriculture at a controlled cost.
My experience: acquisition manager in an AgriTech Startup (Series A). I built and managed the Marketing department for 2 years.
My contacts: CEO, Head of Sales, CMO.
My expertise: structuring and defining the right strategy to make you known to French farmers without exploding your marketing budget.
Interested? Send me a message and let's have a 15-minute initial chat!
What topics animate my daily life the most:
✅ Assessment of the current situation
✅ Building your ICPs & Buyer Personas
✅ Building your marketing strategy
✅ Building your lead databases
✅ Defining Key Performance Indicators (KPIs)
✅ Methods, tools (CRM, automation), processes for the entire B2B sales cycle
Looking forward to meeting you
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- AgroLeagueHead of GrowthENVIRONMENTALSeptember 2021 - July 2024 (2 years and 11 months)Agroleague technically supports French farmers towards generative agriculture. Through a field approach and an application, it is the reference partner for farmers.After experience as a Sales, I had the opportunity to develop and structure acquisition.- CRM Migration- Definition and tracking of acquisition channels- Definition of standards per channel- Strong iteration on marketing actions- Daily alignment with the Head of Sales and the CEO.
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