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Grégory LegarandGL

Grégory Legarand

Part-time E-commerce Director

€600/day
Lille, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Grégory

Freelancer since 2010 and having worked for various large accounts, startups, and SMEs, I offer my experience and skills to accelerate your digital and e-commerce/marketplace projects, and to support your teams, whether they are business or technical.

I have a very cross-functional view of my projects due to my entrepreneurial background. I think in terms of solutions, not problems. My approach is partly based on agile methods, to achieve fast and regular results.

I primarily act as an e-commerce director, CTO, product owner, product manager, and project manager, full-time or part-time. I am also personally developing my skills in digital marketing and growth hacking.

I also have a good offshore network to outsource all or part of your developments, if necessary, as well as a good network in mainland France.
Among my clients: Décathlon, SNCF, Midas International, Carter Cash, La Redoute, Cora Belgique CGI Finance, macartevacances, Cerf Dellier, ...

I also founded Beertastic, a marketplace specialized for independent brewers, and Distrolution, a service platform for independent musicians and artists.

I also lead personal projects in music and perform regularly in Europe and Asia.

I am available for assignments in Lille, Paris, or Brussels with occasional or regular travel. Full remote is of course possible.

Do not hesitate to contact me to learn more!
  • French

    Native or bilingual

  • English

    Native or bilingual

  • German

    Conversational

  • Japanese

    Basic

Can work on-site
Lille (up to 50km), Paris (up to 100km), Nantes (up to 100km), Lyon (up to 100km), Bruxelles (up to 100km)

Experience

  • Cerf Dellier
    Interim E-commerce Director
    AGRICULTURE
    March 2025 - Today (1 year and 3 months)
    Hénin-Beaumont, France
    Goal achieved: relaunch e-commerce growth at Cerf Dellier
    After several years of decline in e-commerce, my actions and those of the service providers I managed have enabled Cerf Dellier to regain growth in e-commerce (website + marketplaces) and optimize expenses.

    Implementation of performance-oriented dashboards and KPIs
    Audit of the existing situation and technical recommendations
    Coordination of e-commerce activities with commerce, logistics, marketing, communication departments, etc.
    Management of various technical service providers (maintenance, development, ...) and stakeholders (SEO, SEA, SEM, ...)
    Qualification of solutions and support for management decision-making
    Support in recruiting the future e-commerce team
    Prestashop Gestion de projet Management d'équipe Stratégie webmarketing Gestion de projet technique
  • Distrolution
    Founder and CEO
    E-COMMERCE
    August 2017 - Today (8 years and 9 months)
    Lille, France
    Distrolution is a service platform for independent music artists and labels, and manages several projects:
    1. Blog on WordPress to give visibility to artists through news, interviews, and record reviews: https://www.distrolution.com
    2. Distrolution Merch, a service offering for pressing records (CDs, vinyls) and producing custom merchandise: https://www.distrolutionmerch.com/fr/
    3. A marketplace dedicated to music, scheduled for launch in 2024

    Actions: managing project development and profitability, identifying new suppliers, listing new products, SEO monitoring, managing marketing actions, etc.
    Prestashop PHP Wordpress Gestion de projet Data science
  • Beertastic
    Founder and CTO
    E-COMMERCE
    October 2020 - March 2024 (3 years and 5 months)
    Wasquehal, France
    Beertastic is a B2C marketplace exclusively dedicated to independent brewers, allowing them to sell easily online while freeing them from the many constraints related to the logistics and transport of their merchandise.

    Actions: managing development in line with the project roadmap, implementing logistics solutions (storage, transport, etc.), implementing tools related to commercial strategy and growth hacking, etc.

    Technical Stack: Prestashop, Mangopay, PHP 7, MySQL, Docker, Apache, Airtable, Google Sheets, Make
    Gestion de projet Marketplace Stratégie commerciale Mangopay Prestashop

Recommendations

FU
Valery PicavetVP
RR
Former user and 2 other people have recommended Grégory

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Education

  • Bac S
    Lycée Jean Rostand
    1999
  • BTS Industrial Computing
    Lycée Jean Rostand
    2001

Skill set

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