Grégory Bonnet

･Independent Fragrance Consultant & Sensory Product Planner ]

• SENSORIAL MARKETING & BRAND ARCHITECTURE ]

PERFUMES. PERSONAL CARE. HOME & SCENTED GOODS.

Double degree in Scientific Engineering & Strategic Marketing / Olfactory Development combined with 15 years of passion & expertise in B2B / Retail Perfumery and strategic marketing for Beauty, Luxury & FMCG products.

A true creative, expert, and strategic 360° vision from brand creation to product design, R&D, Communication, Team Training, and Retail, allowing for objective support on all technical, market, consumer, and retail aspects of your brand and products.

Field experience gained in Retail and B2B with brands and teams from major international groups (Unilever, L’Oréal, Beiersdorf, Henkel, P&G, Coty, Puig, ...) and regional/local players (Yves Rocher, L'Occitane, Bolton, Evyap, Mercadona, Mäurer & Wirtz, ...).

A comprehensive understanding of product design challenges and consumer expectations in Beauty, Luxury, and FMCG across most major European markets (FR, IT, DE, SP, UK, TK), North America (USA), South America (MX, BZ), Africa (RSA), and the Middle East (UAE, Dubai), as well as certain Asian markets (India, South Korea).

Consulting solutions for everyone, whether you are:

- a supplier of perfume/cosmetic ingredients seeking an "à la carte" outsourced marketing service;

- a cosmetics manufacturer needing a partner for olfactory portfolio development / strategy for a client project;

- a brand requiring a 360° vision of its products;

- a design/communication agency for tenders as a consultant or strategic planner.

Ability to work in French, English, Italian, or German.