Freelancer profile translated to English.

Description

Image production and brand image optimization specialist, I support brands in the development and creation of digital and print content. I manage the entire creation process: brief taking, shooting planning, art buying, production, post-production to create a qualitative, exclusive, and coherent visual identity.

My expertise also covers styling, from reflection to look creation, sourcing and product purchasing, on-set coordination.

References: Louis Vuitton, Dior, Hermès, Chloé, M Le Monde, etc.

Languages

French
Native or bilingual
English
Fluent
Spanish
Conversational

Workplace preferences

Can work on-site

Paris (up to 15km)

LAETITIA LEPORCQ
Assistant stylist
January 2025 - Today (1 year and 5 months)
Paris, France
Campaigns, E-commerce, Editorials.
- Hermès, Dior, Make up Forever, Chloé, M Le Monde
- Sourcing and purchasing (shopping) of styling items
- Preparation of looks
- On-set styling coordination
- Logistics flow management
Styling Coordination Shopping
LOUIS VUITTON - LVMH
Image project manager
January 2022 - December 2025 (3 years and 11 months)
Paris, France
Global content strategy:
- Participation in the development of the communication strategy in compliance with the Maison's objectives and DNA
- Budget management based on the implemented content strategy and needs
- Strategic monitoring to propose exclusive and innovative content

Content production:
- Coordination of photo and video production for women's collections
- Identification of needs and briefing of internal teams (Art Buying, AD)
- Development of quarterly shooting schedules
- Implementation and monitoring of digital content production
- Management of photo and video shoots from pre-production to post-production and delivery
- On-set coordination & talent briefing
- Guarantee of compliance with product and image guidelines
- Monitoring of product flow and supervision of stock managers
- Post-production monitoring
- Rights monitoring

Image project management:
- Deployment of an internal content production tracking platform
- Training of teams on the use of the tool
- Launch of an internal platform for archiving produced content

Management:
- Project management
- Team management (interns, talents, on-set management)
Shooting organization Shooting production Photo shooting Team coordination Cross-functional coordination
PUBLICIS LUXE
Art buyer & producer
January 2018 - December 2018 (11 months)
Paris, France
Art buying
- Sourcing of new talents (photographers, models, ...)
- Market talent monitoring
- Creation of a talent directory
- Booking and rights negotiation

Production
- Production of 360 communication campaigns
- Brief reception and project setup
- Budget consolidation
- Booking of spaces, catering, plane tickets
- Talent briefing & on-set coordination
- Post-production monitoring until delivery

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Grande École Program
IÉSEG School of Management
2021
Programme Grande École

Grégoire Besse

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