About Grégory
French
Native or bilingual
English
Conversational
Experience
- SUD PROVENCE BATIMENT AIX CLIMWebsite Redesign, SEO Migration, Monthly Monitoring and OptimizationCIVIL ENGINEERINGApril 2020 - Today (6 years and 2 months)Aix-en-Provence, FranceComplete web project management:- Website redesign on WordPress CMS + HTTPS migration- Plugin setup and implementation- Caching and loading time optimization with Lite Speed + LSCache- Local optimization (keywords + city) based on service areas.- Google My Business profile creation and optimization + monthly activity- Increased visibility in the local GMB pack + Google Maps- Significant increase in lead acquisition by email and phone (1 to 7 per day compared to 5 per month before redesign)- Google Search Console- Link acquisition + local citations- Analytics monitoring- Monthly support (On-page optimization, link building, position tracking, structured data, competitor monitoring, new page creation...)
- EXP CoastalLocal SEO ConsultingREAL ESTATEMay 2020 - May 2020 (1 month)Delaware, United StatesLocal SEO strategy recommendation for the creation of a website for a real estate agent in a network in Delaware, USA. The client's request was lead acquisition through on-site forms and phone calls. To achieve this, after thoroughly understanding the client's needs and the real estate market, which differs from France, I performed the following tasks:
- Competitor analysis
- Keyword research for on-site page creation
- Mindmap
- Content writing assistance and structure (Hn, Toggle...)
- Recommendations for Structured Data (Local Business, Breadcrumb ...)
- Recommendations for local link acquisition (local citations)
- Recommendations for Google My Business profile optimization.
- Implementation of a system for customer review acquisition
- TOUT A DOMICILE Maison et MénageWebsite Redesign and SEORETAIL (SMALL BUSINESS)January 2020 - Today (6 years and 5 months)Toulon- Website redesign on WordPress CMS + plugins- HTTPS- Site structure creation- Keyword research- XML and HTML sitemaps- Local SEO optimization (keywords + city)- JSON structured data (Local Business, Breadcrumb...)- Google My Business profile visibility optimization and management- Increased customer acquisition (email and phone)- Analytics monitoring- Google Search Console- Link and local citation acquisition- Improved rankings for important keywords- Monthly monitoring and web support (on-page and off-page optimization, position tracking, competitor monitoring, page creation, social media, Google My Business, Structured Data...)
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Recommendations
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Education
- BTS in Management Information SystemsAgilis Formation2003Spécialisation administration système et développement WEB
- DUT in Marketing TechniquesUniversity of Toulon and Var2001
Certifications
- Google Analytics Individual Qualification QAICGoogle2020