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Gonçalo M.GM

Gonçalo M.

WordPress Developer & Technical SEO Specialist

€125/day
Cascais, PT
3-7 years
PHP
Wordpress
SEO
SEO Wordpress
SEO audit

Average response time: 1 hour

About Gonçalo

SEO & WordPress Expert | High-Performance Websites That Rank & Convert

I'm a WordPress and SEO consultant with over a decade of hands-on experience designing and building high-performance websites focused on organic visibility, lead generation and conversion. I combine technical SEO, fast-loading architecture and conversion-focused UX to turn websites into real business assets.

My work spans custom WordPress and Shopify development, technical and on-page SEO, performance optimization, structured data (schema markup), content strategy, and — increasingly — visibility in AI-driven search environments (ChatGPT, Google AI Overviews, Gemini).

I've delivered projects across real estate, e-commerce, healthcare, public institutions, sports associations and local businesses — most built from scratch with SEO readiness from day one. Recent results include:

  • +250K€ generated in online course sales through a full digital transformation project (Malo Clinic)
  • 150+ qualified leads via SEO for an engineering/technical services company
  • Consistent organic growth (+1K to +3.5K monthly visits from Google) across multiple platform launches
  • SEO-preserving website migrations with zero loss of visibility


Core skills: Technical SEO · On-Page SEO · WordPress Development · Shopify Development · Performance Optimization · Structured Data / Schema · Local SEO · GEO & AIO (AI Search Optimization) · Lead Generation · CRO fundamentals

Available for: freelance projects, ongoing retainers, and long-term collaborations.
Digital and IT Services
E-commerce
Public Sector
Health and Wellness
Real Estate

  • Portuguese

    Native or bilingual

  • Spanish

    Conversational

  • English

    Fluent

Can work on-site
Cascais (up to 30km), Oeiras (up to 30km), Lisbon (up to 10km), Sintra (up to 10km), Amadora (up to 10km)

Experience

  • Grupo ANC (Azores)
    External Consultant — Digital Marketing & Web Development
    TRAVEL AND TOURISM
    November 2025 - May 2026 (6 months)
    Ponta Delgada, Portugal
    ● Developed and maintained WordPress websites (PHP, CSS, JS) for the group's car rental, tourism, hospitality and real estate businesses;
    ● Integrated booking systems (FareHarbour, AnyRent) via PHP;
    ● Carried out technical SEO and Core Web Vitals optimization, focused on performance and user experience;
    ● Managed Google Business Profile, raising the rating from 3.8 to 4.1;
    ● Generated over €20,000 in direct revenue in 30 days, attributed to SEO and conversion optimization work;
    SEO Wordpress PHP Meta Local SEO
  • citymarketing.pt
    External Consultant / Freelance Developer — WordPress & SEO
    DIGITAL AND IT
    November 2024 - Today (1 year and 9 months)
    Portugal
    ● Designed, developed and maintained WordPress websites (PHP, CSS, JS, JSON) for multiple clients and personal projects, each run as a standalone engagement;
    ● Built custom features: interactive maps, back-office systems, data importers, and third-party API integrations;
    ● Developed the UrbanConnect platform (local business directory), with 100+ listings and a scalable architecture using structured data (schema);
    ● Implemented technical and local SEO across all projects;
    SEO Wordpress PHP HTML/CSS SEO
  • Ambisig, SA
    Digital Marketing & SEO Specialist
    PUBLIC SECTOR
    October 2021 - October 2024 (3 years)
    Lisbon, Portugal
    ● Developed websites on WordPress and HubSpot CMS, focused on UX and performance;
    ● Conducted technical SEO audits (Core Web Vitals, indexing, performance), improving PageSpeed scores by over 30%;
    ● Implemented on-page and off-page SEO, increasing domain authority by over 25%;
    PHP Wordpress SEO Wordpress SEO audit
Check out Gonçalo's experience

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Education

  • Web Accessibility Auditor & Facilitator
    ARTE (Agency for the Technological Reform of the State)
    2025
    Web Accessibility Auditor & Facilitator
  • International SEO Certification
    Digital
    2025
    International SEO Certification
Check out Gonçalo's education

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