About Gladys
- Developing a content and UX strategy
- Creating your voice and tone
- Building your Information Architecture
- Doing research and testing
- Creating coherent and clear paths (from wireframes to final screens)
- Helping your teams in their skills development (UX writing, Content design, accessibility)
English
Native or bilingual
French
Native or bilingual
Experience
- BeelixUX Writer /Content StrategistDIGITAL AND ITJuly 2019 - June 2021 (1 year and 11 months)Paris, FranceUX Writer on assignment for an automotive client- User research and testing- Strategic thinking- User journey- Tone of voice / Guidelines- Writing user-centered journeys- Creation of chatbots and voicebots- Facilitation and animation of workshops
- FreelanceCommunication & Social marketingCONSULTING AND AUDITSFebruary 2016 - Today (10 years and 6 months)Paris, France- Advice and strategy- Media relations- Social media- Content creation- Brand Content- Events
- Elan EdelmanClient DirectorCONSULTING AND AUDITSDecember 2011 - January 2016 (4 years and 1 month)Paris, France- Development of media, digital and brand content strategies- Project management and management- Media relations and social media- Content writing (articles, columns, press releases, press kits...)- Creation of events- Management of service providers
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Education
- UX DesignLe Laptop2018Expérience utilisateur Design Thinking Ergonomie des interfaces Prototypage
- Master in communicationEFAP2004