Giuseppe Lofaro

Giuseppe, 36 years old, cook since 2011.

Experience in France, Spain, Switzerland, United Kingdom, in gourmet and traditional restaurants.

All-around profile: rigor, organization, stress management, product quality, team spirit.

What you have built

I started creating Shopify stores (knives, canine universe, then Lynxadora for cats).

I trained myself: YouTube, social networks, trial and error, optimization. Melik Nakhla training.

Despite failures and money lost at the beginning, you continued to look for how to create a healthy, sustainable and profitable business.

What I do today

I am developing a hybrid profile:

Experienced cook: discipline, high standards, attention to detail, love of "good product".

E-commerce copywriter: writing optimized product sheets (benefits, emotions, basic SEO), home pages, "About Us" pages, and collection descriptions.

I work on niches that you truly understand:

kitchen accessories,

well-being and accessories for cats and dogs.

My values & objectives

Values: honesty, transparency, clean work, respect for the customer.

I refuse scams, false promises, and magic systems.

Objectives:

stabilize a regular online income,

exceed €10,000/month in the long term (e-commerce + copywriting + investment),

leave salaried work in the kitchen to devote myself entirely to digital and trading, while keeping my feet on the ground.