Freelancer profile translated to English.
Back to original languageAbout Giuseppe
Hello!
I have mainly worked within SMEs, including mandatory versatility on the operational side. In contact with management, I actively participated in strategic orientations, on Marketing/Communication aspects, on market positioning, or with an internal perspective on business development (new services/products).
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- OrsennaGroup Marketing ManagerJanuary 2019 - Today (7 years and 5 months)78600 Maisons-Laffitte, France
- Ecole Pégase ParisDigital Marketing LecturerEDUCATION AND E-LEARNINGJanuary 2019 - June 2021 (2 years and 6 months)Paris, FranceLecturer for Bachelor & Master students on the following topics:- Management of a Web project (improvement, modernization, or complete redesign of a website)- SEO Best Practices- Growth Hacking- Managing the "digital" budget, doing more with less- Getting support from a service provider, some advice- Methodology for 360° digital communication (B-to-B)
- ECOLE PEGASECommunication Manager & Right-Hand PersonOctober 2016 - December 2018 (2 years and 2 months)Paris, FranceMain missions & Responsibilities:- Medium/long-term communication strategy & implementation- Service Positioning - according to the market and competition- Digital Management (Websites, Social Networks, ...)- Content Control - print & digital (Articles, Sales Materials, Posters, ...)- Event Management (Conferences, Trade Shows, Company-School Meetings, Open Houses, ...)- Relations with Partner Companies (Creation of Company-School Partnerships, ...)- Management of External Suppliers/Service Providers (excluding teaching staff)- Lecturer: leading case studies, jury member, creation of the "Start-Up Maker" case study, "Digital Marketing & Marketing of Tomorrow" Referent, ...- "Internship Search" Manager: student follow-up and support, CV enhancement, interview training, ...
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Education
- Manager "Digital Marketing & Communication: Reputation - Consulting - CSR", Master IIEcole Pégase Paris2016Manager "Marketing & Communication Digitale : Réputation - Conseil - RSE", Master II
- Bachelor in Sustainable Business ManagementEcole Pégase Paris2014Bachelor Gestion Durable des Entreprises