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Giulia PernaGP

Giulia Perna

Event Producer & Brand Experiences

€750/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Giulia

I am the founder of The Nitro Factory, an agency specializing in event production, brand activations, pop-ups, dinners, and brand experiences.
I assist brands, agencies, and venues in the design, artistic direction, and production of tailor-made events, from the initial idea to the complete project production.

I work on projects in the fashion, beauty, luxury, sports, hospitality, and lifestyle sectors, creating immersive experiences that are consistent with the brands' image. I am accustomed to working on events with VIPs, talents, creators, artists, and international guests.

I offer turnkey projects: creative concept, venue scouting, scenography, production, catering, project management, team coordination, logistics, guest list, staff recruitment (waiters, hosts, security, technicians, etc.), and on-site production.

I also have a creative food and catering laboratory, which allows me to integrate the food aspect as a true creative experience consistent with the brand or event universe.

My goal is to create strong, elegant, and memorable experiences that tell a story and enhance the brand's image.

I can be involved in various types of projects: product launches, dinners, pop-up stores, press events, client events, sports and wellness experiences, corporate events, and special projects.

Based in Paris, I work in France and internationally.
  • French

    Native or bilingual

  • English

    Native or bilingual

  • Italian

    Native or bilingual

Can work on-site
Paris (up to 50km)

Experience

  • The Nitro Factory
    Rosalía Birthday Party
    FASHION AND COSMETICS
    September 2024 - September 2024
    Paris, France
    Production and organization of the artist Rosalía's private birthday party, an exclusive event bringing together numerous VIP guests, artists, creators, athletes, and international talents, including personalities such as the Jenners, the Hadid sisters, Irina Shayk, and members of Paris Saint-Germain.

    The Nitro Factory was responsible for the design and complete production of the event, from the initial idea to realization. The project included the creation of the evening's concept, venue scouting and selection, artistic direction, scenography, design of the food experience and catering, as well as the coordination of all involved service providers and teams.

    We also managed the overall event logistics, guest and VIP access management, staff coordination (waiters, security, technicians, production), event setup, and on-site production to ensure a smooth, exclusive, and perfectly orchestrated experience.

    The objective was to create an elegant, immersive, and memorable evening, with particular attention paid to the atmosphere, music, lighting, scenography, and the overall guest experience.

    This event is part of the private and VIP projects produced by The Nitro Factory, which designs and produces tailor-made events, private dinners, pop-ups, and experiences for international brands, venues, talents, and artists.
    Hospitality
  • The Nitro Factory
    Brand Activation & Event Producer
    January 2022 - Today (4 years and 5 months)
    Paris, France
    Founder of The Nitro Factory, an agency specializing in the production of events, brand experiences, and pop-ups.
    I assist brands in the design, production, and artistic direction of events, activations, and dinners.
    I have worked on projects for fashion, beauty, sports, and lifestyle brands.
    From creative strategy to complete event production.

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