About Giovanni
French
Native or bilingual
English
Fluent
Spanish
Basic
Italian
Basic
Experience
- NUANCESCateringRESTAURANTS AND FOOD SERVICEDecember 2025 - January 2026 (1 month)- Setup and management of Meta Ads campaigns (traffic, conversions)- Audience definition- Optimization of conversion-oriented creatives- Analysis of key KPIs (CTR, CPC, CPA, ROAS)- Strategy adjustment based on performance
- PERLEHair SalonHEALTH AND WELLNESSDecember 2025 - January 2026 (1 month)Missions:- Definition of the acquisition strategy (objective: appointment bookings)- Creation and testing of advertising visuals & messages- Setup of local audiences- Performance monitoring (CPC, CPL, conversion rate)- Continuous budget optimization to maximize bookings
- AdĂšs BootcampMedia Buying TrainingSOCIAL NETWORKSOctober 2025 - December 2025 (2 months)- Acquisition Strategies: Social Ads, Search, Display- Campaign Management & Optimization: A/B tests, audiences, scaling- Performance Analysis: KPIs, reporting, ROAS- Tracking & Measurement: Meta Pixel, Google Tag Manager, GA4- Media Plans & Audits: Complete funnel structure, account analysis, actionable recommendations- Reporting: Automated dashboards (Looker Studio)
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Education
- Media Buying TrainingAdes Bootcamp2025
- Civil EngineeringPaolitech CORTE2016