Giorgia Alory

✍️ Content Writer ｜Creative pen & jack-of-all-trades for your content (written, visual, and video)

Curious, creative, and versatile, I help brands and media create tailor-made content. I've already had the pleasure of collaborating with key players like BMW Group France, Le Point, Safran Electronics & Defense, and Tag Heuer.

My goal? To combine journalistic rigor with copywriting effectiveness to engage your audiences, whatever the medium.

My strength lies in simplification: I know how to master complex subjects (society, CSR, luxury, institutional) and make them accessible, fun, and captivating for the general public.

From editorial strategy to multimedia production, I ensure that every piece of content accurately reflects your identity and needs.

🛠 Expertise

- Multi-format writing & copywriting: in-depth articles, brand content, ebooks, interviews, reports, and newsletters.

- Social Media video production: development of framing notes, scriptwriting, interview direction, filming, and rough cuts to select only the most impactful segments.

- Editorial strategy & project management: creation and management of editorial calendars, production monitoring, and deadline adherence.

- SEO & web publishing: SEO optimization and article integration using CMS tools (WordPress).

- Synthesis skills: simplification and creation of educational visual materials (listicles, carousels, infographics).

💡 Added Value

- Adaptability & "chameleon pen" (tone, formats, clients): capable of shifting from an institutional and premium tone (BMW Group, Safran Electronics & Defense, Tag Heuer) to a more lifestyle, student-oriented, and offbeat tone (Les Sherpas, Jugeote Media).

- Team spirit: accustomed to working in agencies and for media outlets, I easily integrate into your teams for smooth collaboration.