Freelancer profile translated to English.

Description

I help companies scale their acquisition

I offer a hybrid approach betweenCMOandHead of Growth**, with operational execution on **PaidandDesignlevers.

For over 8 years, I have been helping startups and SMEs structure and optimize their acquisition by combining digital marketing, performance, and design.

Why work together?

*360° Marketing Vision →I have a global marketing approach that encompasses acquisition, activation, and retention, in order to effectively drive growth.

*Methodology →I apply a work methodology to guarantee concrete results.

*Data-Driven & Optimization →I base my decisions on numbers.

*Paid Media & Performance →Advanced experience on Google Ads, LinkedIn Ads, Meta Ads, with budgets ranging from €5K to €300K/month.

*Design & Conversion →I optimize the user experience with landing pages and conversion-focused visuals.

What I do concretely:

🔹 CMO / Head of Growth:

Development of marketing and growth roadmaps adapted to business objectives.
Structuring and managing teams, implementing scalable processes.
Go-To-Market strategy, Product-Market Fit, and Marketing/Sales alignment.

🔹 Execution & Performance:

*Paid Ads →Creation and management of campaigns on Meta Ads, Google Ads, LinkedIn Ads.

*Landing Pages & Funnels →Design and optimization to maximize conversions.

*Advertising Design →Creation of impactful visuals for Paid campaigns.

They trusted me:

Kolsquare, Teamstarter, Calizy, Pennylane, Skaleet, Empowill, etc.

Why me?

✅Responsive**→** My speed of execution and my ability to adapt to unforeseen events are appreciated.

✅Available →Reachable via Slack, WhatsApp, or Email.

💬 Let's discuss your project! Response in less than 1 hour.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
Portuguese
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Bulldozer
Head of Growth
CONSULTING AND AUDITS
May 2022 - Today (4 years and 3 months)
👷🏻‍♂️ 𝗕𝘂𝗹𝗹𝗱𝗼𝘇𝗲𝗿 is a collective that maximizes revenue generation for SMEs and Scale-Ups through access to "growth" teams built to measure.

To do this, we rely on a hybrid agency/collective model that allows us to access the best market talent and act on all of a company's performance levers (Outbound, Paid, SEO, ABM, RevOps, Data…).

𝗠𝘆 𝗰𝗹𝗶𝗲𝗻𝘁 𝗽𝗼𝗿𝘁𝗳𝗼𝗹𝗶𝗼:
**Pety**: Insurance for dogs and cats.
**Kolsquare**: Influencer marketing platform.
*Velia(formerly Iris): Connected ring (wearable technology).
**Lingo**: Web3-related technologies.
**MLM Académie**: Network marketing training.
**Teamstarter**: Corporate Social Responsibility (CSR) solutions and support.
**Le Grand Dressing**: Men's clothing box service.
**Calizy**: Appointment scheduling and booking software.
**Génération France**: NGO specializing in training.
**Musher Antiglisse**: Non-slip socks for snow.
**Protectam**: ISO regulatory compliance services.
**Moha**: Corporate Social Responsibility (CSR) solutions.
*Begoodz(formerly Happy-Larry): Object rental service.
**Sunity**: Solar panel solutions.
**Nopillo**: Tax optimization services for Furnished Non-Professional Landlords (LMNP).
**Kabuto**: Travel suitcase brand.
**Franck Rocca**: Infopreneur (information entrepreneur).
*Rev'O(Thermi Nova): Manufacturers of enameled Domestic Hot Water (DHW) heaters.
**Alma**: Payment solution.
**BeTomorrow**: Agency specializing in technology and digital innovation.
**Skaleet**: SaaS platform for Core Banking.
**Valused**, formerly Reparcar: Sale of second-hand car parts.
**Vibe**: Advertising platform for streaming and connected TV.
**Empowill**: Human Resources (HR) management software.
**Atoa**: Tokenized real estate (tokenization of real estate assets).
**Club Legacyz**: Sale of collectible items.
Head of Growth Paid Ads Landing Page Go-to-market Strategy Google Ads Meta Ads LinkedIn Ads Web Marketing Strategy CMO Design SEO Customer Relationship Management (CRM) No Code Outbound Marketing Email Marketing
Freshmilk
CMO Part-time
CONSULTING AND AUDITS
August 2019 - Today (7 years)
Geneva, Switzerland
At freshmilk, we highlight the creativity and freshness of our digital marketing experts.

We bring together the skills of a digital communication agency, a creative agency, and a development agency in Geneva.

We approach each project with a team of creative specialists, composed of experts in strategy, designers, branding experts, digital, corporate, and visual identity, business models, and SEO referencing.

👨🏻‍💻Marketing Strategy
🧲Lead Generation & Paid Acquisition
🚀Referencing (SEO, SEA)
🌐Web Development & UX/UI
💬Digital Marketing:Social media, Copywriting, Email Marketing
🎨Design & Branding
Web Marketing Strategy Content Marketing Communication Strategy Paid Ads Lead Generation Web Development UX/UI Designer Community Management Copywriting Email Marketing Graphic Design Branding Branding & Identity No Code Wordpress Webflow Google Ads Meta Ads LinkedIn Ads
INSIMI
CMO Part-time
FASHION AND COSMETICS
November 2020 - December 2022 (2 years and 2 months)
Aveiro, Portugal
INSIMI is a high-end brand of intelligent clothing that combines fashion, technology, and sustainability.

✔ Successful fundraising (Crowdfunding) for the first product collection.
CMO Go-to-market Strategy Branding Paid Ads Crowdfunding Community Management Growth Hacking SEO Web Design No Code Email Marketing

Check out Gilles's experience

Ary

Freshmilk Sárl

Reviewed on 5/15/2025

Gilles has been a true strategic partner in our collaboration. Very methodical, he brings a real growth vision: structured, results-oriented, and always one step ahead. What makes all the difference is his ability to challenge not only the media platforms (Google, Meta...) but also the creative and design aspects. Result: we move faster, with more consistency, and most importantly, more impact. A rare and complete profile, whom I recommend without hesitation.

Dany

DCGD Capital, Lda

Reviewed on 3/13/2025

Great collaboration with Gilles! He doesn't just launch campaigns; he has a real strategic vision and a good understanding of the business. He knows where to go and how to activate the right levers to grow a company. His hybrid approach between CMO and Head of Growth truly makes a difference: he combines strategy, operational execution, and creativity in Paid and Design. Plus, he's super responsive, professional, and always full of ideas. In short, a real asset for making acquisition take off!

Be the first to recommend Gilles

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Signup to reveal

Master in Luxury Marketing
CREA Genève
2017
Diplôme de Master, Marketing du Luxe à Genève
Bachelor in Marketing
University of Aveiro
2015
Licence en Marketing à l'Université d'Aveiro

Check out Gilles's education

Gilles Santos

Paid Media | Google Ads, LinkedIn Ads & Meta Ads

About Gilles

Experience

Reviews

5.0

Quality

5.0

Deadline

5.0

Communication

5.0

Ary

Dany

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