About Giliane
My role?
French
Native or bilingual
English
Native or bilingual
Experience
- Publicis MediaAccount ManagerPRESS AND MEDIAOctober 2019 - January 2021 (1 year and 3 months)Paris, France• Media consulting: multi-channel strategy (media recommendation, media planning, competitive intelligence, marketing target analysis)• Account management: coordination and management of internal teams, creative agencies, and clients, campaign monitoring/reporting, annual budget management, invoicingClients: Bouygues Telecom (BT Group), Candia, Candia Baby, Candy’Up, Brique Bio, Viva, Nutribio… (Sodiaal Group)
- DENTSU FRANCEMedia ConsultantPRESS AND MEDIASeptember 2017 - October 2019 (2 years and 1 month)Paris, France• Media consulting: multi-channel strategy (media recommendation, media planning, competitive intelligence, marketing target analysis), new business (Philips)• Account management: coordination of international teams, creative agencies, and clients, campaign monitoring/reporting, annual budget management, administrative tasksClients: Nivea, Nivea Men, Eucerin, Labello (BEIERSDORF Group), Milka Tablets, Biscuits, Seasonals, Hollywood Chewing-gums (MONDELEZ Group), Dodie (HH Group), Nexity Group
- SOMO LtdMedia Planner BuyerPRESS AND MEDIADecember 2016 - July 2017 (7 months)Cité de Londres, United Kingdom• Digital media buying (branding/acquisition campaigns in display in-app, iOS & Android)• Account management: coordination between clients and advertising networks, campaign optimization, integration with tracking solutions, trafficking, budget management & reporting, administrative tasksClients: Coral Ladbrokes, Cambridge English, Tesco
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Education
- Master Digital Marketing, Web Management and Social MediaSup de Pub2016
- Bachelor of Arts in English Language, Literature and CivilizationUniversité Jean Moulin Lyon 32012